Owing to the Coronavirus pandemic, both Sony and Microsoft have struggled to fulfill the enormous demand for the PS5 and the Xbox Series X/S, respectively. The consoles will be in short supply in the first half of this year, but the manufacturers have promised to produce vast quantities soon.
Amidst all the chaos, Xbox has now announced that it might start the production of Xbox Series X mini fridges in 2021. The announcement came soon after Twitter Marketing organized a #BestOfTweets competition.
Fans need to choose between Xbox Series X mini fridges and Lime Skittles
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Based on voting worldwide, Skittles and Xbox are currently competing in a Twitter poll to become the first-ever #BestOfTweets Brand Bracket champion.
You voted to see @Skittles and @Xbox in the championship. Now let’s settle it.
Which brand deserves to be the first-ever #BestOfTweets Brand Bracket champion?
🌈 @Skittles
VS
🎮 @XboxVote now!
— Twitter Marketing (@TwitterMktg) April 1, 2021
While Skittles is a popular brand of fruit-flavored candy, Xbox is one of the biggest gaming console producers in the world. Naturally, fans of both the ventures have heavily taken part in the poll, and the race is as close as it gets.
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To convince a majority of people to vote for them, Xbox and Skittles have made lucrative announcements.
Aaron Greenberg, in a recent tweet, hinted at the production of mini fridges in 2021.
Ok…here goes. Help @Xbox win this and we’ll put into production this year REAL XBOX SERIES X MINI FRIDGES! Yep, you read that right. Not an April Fools joke. Not clickbait. #Xbox #BestofTweets https://t.co/vm5B0kZht1 pic.twitter.com/A28hWBP3Db
— Aaron Greenberg 🙅🏼♂️💚U (@aarongreenberg) April 2, 2021
The rumors around Series X mini fridges had been floating around for a long time. As a result, the official announcement from the Games Marketing head at Microsoft took the fans into a state of frenzy.
On the flip side, Skittles has promised to bring back the Lime Skittles if it becomes the Brand Bracket champion.
OK… here goes. Help us win this and we'll BRING BACK LIME SKITTLES! Yup, you read that right. Not an April Fools joke. Not clickbait. #Vote4SKITTLES now at https://t.co/gzvrD4E5GB#BestofTweets pic.twitter.com/IXRBJYWse4
— SKITTLES (@Skittles) April 1, 2021
Alongside orange, grape, lemon, and strawberry, lime was one of the original Skittles flavors. However, the company changed lime to green apple in 2013. In 2017 and 2018, a ‘Long Lost Lime’ variation of the candy was released for a limited time. Ever since, millions of consumers have been eagerly waiting for the permanent return of Lime Skittles.
As of now, Xbox has a marginal lead over Skittles in Twitter Marketing’s poll. The former has currently bagged over 52% of the votes, and will most probably emerge victorious.
What to expect from the Series X mini fridge
Several celebrities like The Rock, iJustine, and Jenna Ezarik, among others, had earlier received Xbox Series X mini fridges, thanks to a collaboration between Microsoft and ZOA. Unfortunately, these fridges were not up for sale.
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The ZAO/Xbox mini fridges offered great utility and impressed gamers around the world. Now that the console giant is looking forward to produce larger quantities of Series X fridges in 2021, it is safe to assume that they will resemble the ones that were sent to the aforementioned entities.
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