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One may think that with his heel turn, Dwayne ‘The Rock’ Johnson is mainly focused on the WWE. However, the celebrated actor and sports star has other ventures to take care of as well. Taking time out, he took to social media to announce the UFL inaugural season opener & launch date. This is massive news for XFL fans who have been patiently waiting for the dates.

Johnson is currently in the WWE with his much-talked-about heel turn after 21 years. Fans are excited to see where the WWE takes this, but Johnson hasn’t forgotten the NFL.

Dwayne Johnson announces UFL kick-offs starting next month

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Once the brainchild of Vince McMahon, Johnson, along with Dany Garcia, his ex-wife and longtime business partner, and RedBird Capital Partners, bought the brand in 2020 for $15 million. Johnson has been a vocal advocate for the XFL, ensuring its focus on player opportunity and innovation. He has also used his star power to help promote the league, appearing in XFL games and events.

 

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A post shared by Dwayne Johnson (@therock)

On Instagram, Johnson posted, “As a league owner – I just want to deliver amazing spring football to the fans, create incredible opportunities for the players.” This comes after the XFL and USFL merged operations to form the United Football League (UFL). Fans were excited about this venture as it brought more opportunity and a better quality product.

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Johnson ended the post by saying, “Thank you to everyone out there for all the amazing support. Boys are back. March 30th.” The season will kick off on March 30, 2024, and end on June 2, 2024. The season will feature eight teams from both the XFL and USFL will compete. Despite being divided into two teams, the entity is one.

How Dwayne Johnson has been using his heel turn for success

On SmackDown, Johnson delivered a promo insulting the Utah crowd, calling them “trailer park trash.” This drew boos and sparked the discussion about Johnson embarrassing his heel turn. Furthermore, he claimed credit for breaking the attendance record at the event, ignoring contributions from other wrestlers and the fans themselves.

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The following day, he was at the Daytona 500 series interview, where he embraced his heel turn and defended it. All these actions have been gaining more and more popularity online. With the increase in online traffic, Johnson can now use it to promote anything with little effort. This will prove great for the upcoming UFL season. Are you excited about the announcement of the dates for the UFL kick-offs? Tell us down below.

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