Stone Cold Steve Austin retired from in-ring competition 20 years ago. Since then, fans have seen Austin as an anchor, actor, and also taking interviews with several WWE superstars. Apart from that, Austin has also made sporadic returns to WWE.

WWE wrestlers often invest their money in various businesses during their ongoing careers. These investments get them good returns later, after their pro-wrestling retirement. Some wrestlers even invest after their retirement. 

The WWE universe is a fan of Stone Cold’s signature beer drinking celebration. Moreover, fans often imitate Austin while drinking beers or other soft drinks. Recently, for the fans, Austin and his partners launched a new Broken Skull beer, the “Broken Skull American Lager”.

Recently, Austin took upon his Instagram to share the video of the official launch of a new type of Broken Skull beer “The Broken Skull American Lager”. They launched the beer on March 16th, i.e. 3:16.

Austin, in the caption, said, “AUSTIN 3:16!!!

Today was the official release of Broken Skull American Lager. Thanks to everyone who came out today. We appreciate the support. @esbcbrews and @brokenskullbeer crushed it. Check brokenskullbeer.com for availability near you. Cheers!!! #beer #craftbeer #usa #hellyeah”

Stone Cold, after announcing the official launch, gave a speech telling how he and his partners came up with the idea with Austin shouting: “Hell Yeah” in the end. Austin, that drank a beer with all the fans, signed some merchandise. 

Read More:- When Did Steve Austin Become “Stone Cold?”

Stone Cold Steve Austin almost quit the game

Recently, on the occasion of 3:16 (March 16th), Austin appeared on the Rich Eisen Show. They played a small contest called Start, Bench, and Cut with Austin. In the first round, The Rattlesnake had to choose which of his iconic WWE segments are the best of the three shown.

They gave Austin three segments: Beer Bath, Grocery store fight with Booker T, and Hitting Vince McMahon with a bedpan. Austin cut the Hitting Vince McMahon with a bedpan segment but later said all are best segments of his career.

Austin jokingly asked if he can quit the game as he didn’t want to choose the best one, as for him all segments are at the top. By choosing the best amongst those three, Austin would have disrespected the other legends in the segment, Austin stated later.

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