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via Imago

WWE Crown Jewel 2023 is almost upon the WWE Universe which is on the edge of its seats. While the PLE always draws loads of spectators, the clash between Roman Reigns and LA Knight is bringing a lot of fanfare this year. Knight earned a title shot at the WWE Championship of The Tribal Chief owing to his astronomical rise in popularity. Although the match is yet to start, a recently uploaded social media post showed that LA Knight is already winning.

In fact, he has left the Head of the Table far behind in a unique but significant metric yet again as he showcases his growing stardom.

LA Knight marches on with the highest merchandise sales

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LA Knight has been towering over every other WWE superstar in every possible fame metric. The 40-year-old has shown that his demand doesn’t just exist in a bubble by topping the merchandise sales. Wrestlenomics recently revealed the latest WWE merchandise sales figures on X, displaying LA Knight on the top spot once again.

The report shows the top ten merchandise sellers in WWE for the month of October. LA Knight tops the list with John Cena in at number two Roman Reigns is behind Knight in sixth place. This clearly shows that while Knight is ruling the merch sales, Roman Reigns isn’t even in the top five list.

The Wrestlenomics report also shows that Roman Reigns has been left behind by former Bloodline member Jey Uso as well, who makes up the top five. On the other hand, LA Knight has surpassed evergreen legends like John Cena and Stone Cold Steve Austin

Top 10 WWE merchandise sellers for October:

  1. LA Knight
  2. John Cena
  3. Cody Rhodes
  4. ‘Stone Cold’ Steve Austin
  5. Jey Uso
  6. Roman Reigns
  7. Rhea Ripley
  8. nWo
  9. Eddie Guerrero
  10. Scott Hall

LA Knight has slowly been inching closer and closer to main event status and stardom and is appearing as a credible threat to Reigns. In fact, he recently defeated his cousins in the main event of WWE Fastlane as well.

Read more- John Cena Calls 10-Time WWE Champion “Extremely Underrated” Despite Being in the “Greatest of All Time” Talks

Being the top merchandise seller for the fourth month in a row bodes well for Knight and it is the second time that Reigns hasn’t featured in the top five.

Knight making his way to the neck of The Tribal Chief

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LA Knight is a man of high talent and appeal. The 40-year-old WWE superstar has been slowly dismantling the grip Roman Reigns has on the WWE Universe. While The Tribal Chief has to ask the fans to acknowledge him, they fall effortlessly for Knight’s charm without asking. 

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LA Knight topped Roman Reigns in online view counts on social media for his segments, and has been topping everyone in merch sales for weeks now. Moreover, his recent triumph alongside John Cena against Solo Sikoa and Jimmy Uso is too close for comfort.

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Now, LA Knight has also earned a shot at his WWE Championship. Will LA Knight do the unthinkable and take the title at Crown Jewel 2023? It may be difficult to see him beat Reigns, but his surge in popularity suggests it will a close thing.