Dwayne Johnson is an ardent lover of tequila and hence a couple of years ago, he started his own brand. The Rock’s Teremana Tequila went in the upward direction quickly once it was made available in the market.
However, Johnson recently shared a piece of great news regarding his tequila brand. Taking inspiration from a 61-year-old top Hollywood actor, DJ is ready to jump big in the tequila business that will make him a billionaire.
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He shared a post on his social media to give details regarding how fast Teremana Tequila is growing and can be a billion dollar brand.
Dwayne Johnson reflects how George Clooney’s Casamigos Tequila is his inspiration to grow his Teremana Tequila a $1 billion brand
The Rock shared a post on Instagram in which he talked about how fast Teremana Tequila is growing today. In this post and also in several previous posts, he has called George Clooney’s Casamigos Tequila a prime example.
Dwayne Johnson wrote, “Our Award Winning Teremana has become the Fastest Growing Spirit in U.S. History 🚀🤯. As close in on the very rare 1 MILLION cases sold at unprecedented velocity, we are poised and hungry to expand internationally in 2023 🌍”
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He added, “For economic context, I always like using Casamigos Tequila as our example: That brand was acquired for $1Billion and they were selling approximately 175,000 cases at that time. Teremana will exceed 1 Million cases sold by Q1 2023.”
DJ’s goal with Teremana is to build a legacy that will honor the tradition of making tequila. Moreover, with this, he will be able to honor the Mexican culture and all the people of the country through his business.
As ‘The Great One’ wrote in the caption, Teremana makes one of the highest and finest qualities of tequila on the American continent.
He wants several tequila lovers around the world to taste his premium product and so he has kept Teremana an affordable brand and will open to the international market now.
Read More:- Dwayne Johnson, Founder of Teremana Tequila, Wants to Reduce Ties With His Own Brand, Here’s Why
The Rock calls Teremana the ‘TRUE TEQUILA OF THE PEOPLE.’
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The $800 million net worth star proudly sells and shows his tequila brand to the world. He wants as many people as possible to try premium tequila. In the same Instagram post, he thanked everyone on behalf of all the people related to the Teremana Brand.
Those people are the co-founders, DJ himself, the Mexican co-owners, the Lopez Family and global distribution & legacy partners, Mast Jäegermeister. He called Teremama the “TRUE TEQUILA OF THE PEOPLE.”
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A few months back when Johnson told to US Magazine Weekly, “I love that the tequila brings people together”. Further, he shared, with the tequila business is bringing people together. Moreover, the Teremana brand is ‘an extension of his family.’
Watch this story: The Evolution of Dwayne Johnson