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via Imago
Image Credits: Imago
![](https://image-cdn.essentiallysports.com/wp-content/uploads/imago1003150345h.jpg)
via Imago
Image Credits: Imago
Binding a business alongside a professional career is not for the faint of heart. World’s No.1 in WTA doubles, Jessica Pegula continues to be outstanding this year. Jessica has vested her resources in an established venture, with her personal experiences informing her moves. Her motive behind this start-up was recently revealed in an Instagram post.
It’s not uncommon for athletes to come up with their own brands. Jessica has stepped up to be an entrepreneur. Competing with the likes of Maria Sharapova and Novak Djokovic, Pegula’s product line focuses on an active lifestyle offering products to facilitate athletes.
Jessica Pegula on starting Ready 24
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Pegula is the founder of a new-age brand, Ready 24. Always moving from one tour to another, her concern seems reasonable. Over the years, Jessica struggled to find skincare products suitable for her active lifestyle, which included daily practice, frequent flights, and extended sun exposure. Fueled by her need for skincare, she aimed to create something. Thus, she crafted a product line that is both straightforward and adaptable. The Instagram page for Ready 24 put up a post crediting Pegula for starting it all.
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The tribute post said, “The stress of traveling and competitive tennis took its toll on my skin. For years, I struggled to find products compatible with my active lifestyle, which involved daily practice, frequent flights, and prolonged exposure to the sun. Driven by my passion for skincare, I sought to create products that were both simple and versatile. I envisioned a product line that would move with you every day, ensuring you’re prepared for whatever life throws your way.”
Her vision was to offer products that seamlessly integrate into your daily routine. She plans on ensuring that users are always prepared for life’s challenges. What remains on display is her keen business sense, which isn’t surprising considering her background!
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Jessica’s entrepreneurial roots beyond tennis
Pegula is not only a popular name in tennis but football and hockey as well. Since she was born to Terry and Kim Pegula, Jessica is heir to billions of dollars. Terry Pegula is the owner of the Buffalo Sabres of the National Hockey League and, with his wife Kim, the Buffalo Bills of the National Football League. Starting a company with backing like Jessica definitely makes things easier for the spirited player.
It’s also quite apparent where Jessica gets her taste for business. She followed her passion for tennis and strategically started a brand all on her own. This story, in itself, is quite motivating. Pegula’s high-impact performance on the court resonates with her financial and entrepreneurial choices as well.
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Jessica Pegula made it in the big leagues long ago. However, she never fails to give her best – be it a tennis match or an entrepreneurial threshold. What’s your opinion about her product line? Let us know in the comments below.