‘Never Ever Felt Broke’ – When Serena Williams Revealed How Richard Williams and Oracene Price Trained Her to Be Financially Smart

The legendary American tennis player Serena Williams’ glorious career came to an end at the US Open, as she left the court in tears. Moreover, she gave credit to her parents, Richard Williams and Oracene Price, and sister Venus for their continuous support throughout her career.

As Serena has decided to step away from tennis, she will now focus more on her various businesses and investments. Once in an interview back in 2020, she talked about becoming financially stable on her own. However, she learned that from her parents, Richard and Oracene, who taught her many lessons in life.

Serena Williams talked about taking financial decisions on her own

In an interview in 2020, she said, “Since I was a teenager, I’ve had to make every financial decision in my life… I’ve had to learn how to make good ones and how to make bad ones, to make better ones.“

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Then she mentioned living in a small house in Compton with her four other sisters. However, her parents never let them feel like they were having financial trouble, as they always stayed happy. “I never ever, ever felt broke. Looking back, I’m like, ‘Wow.’ We lived in a two-bedroom house with seven people. I don’t know how my parents were able to make me feel that way, but they did, and it was special,” Serena added. 

“So I never felt when I came into money that I needed to go buy this because I never wanted anything. So it was a great way,” she further added. It is worth noting that Serena’s father helped their daughters to turn pro. After that, he became more of a businessperson, as he managed both of his daughters’ contracts. Moreover, he guided them to take care of their own financial decisions. 

Venus and Serena’s business prowess

Apart from being successful tennis players, both Venus and Serena became pretty successful in the business world as well. Venus has always been a fashion icon, as her clothing brand, EleVen has been making waves since its launch.

As for Serena, she also has her own clothing brand, called S by Serena, and her own jewelry brand. Moreover, her venture capital firm Serena Ventures reached new heights after raising around $111 million funding. Apart from those, she has also become interested in cryptocurrencies like Bitcoin, and others.

Additionally, they also have multiple endorsements and brand deals. Safe to say, even after retiring from tennis, they won’t have any financial issues in the future.

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