It’s safe to say that Serena Williams is among the most accomplished athletes of her generation. Along with her highly successful career in tennis, one should always remember that she has been an active investor for a number of years now. While her tennis accomplishments have always eclipsed her impact on the business world, she is among the most astute at making strategic business moves.
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Several of the investments made by the 41-year-old have seen their value rise in recent years. Serena, who founded her venture capital firm ‘Serena Ventures’ in 2014, has invested in over 60 successful businesses to date. The 23-time Grand Slam winner once spoke about a smart move that turned out to be a fruitful decision.
Serena Williams once spoke about the business plan that helped her earn big
Back in 2020, Serena Williams did an interview with the American magazine People. During the conversation, she discussed how woman should support one another. Getting further into the interview, Serena revealed what she does with her hard-earned wealth.
“I don’t spend money — when I do it’s on my daughter,” said one of the most richest athletes in the world. She further said, “I usually invest my funds. I am the most boring spender ever,” Serena concluded with an advice, “Don’t spend it, invest it.”
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Williams has a total tally of 23 Grand Slam titles under her kitty and is currently retired from all forms of tennis. Speaking of her unique achievements, she was only the fourth woman in WTA history to crack the top 10 at the age of 38.
Serena’s recent profitable investments in the world of business
The seven-time Wimbledon champion is now fully immersed in business ventures. In addition to her growth in several other business sectors, she is also making inroads into the foreign business world. The former world No. 1 and her longtime friend Lewis Hamilton earlier had plans to purchase a stake in the English Premier League club Chelsea FC.
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She has also made her way into the food market by teaming up with a company called Just Egg. The California-based nonprofit aims to promote the use of meat and egg substitutes made from plants.