American champion Jessica Pegula loves to blend fashion and game. The standards Serena Williams and Venus Williams set can never be matched, but professionals try their best. America’s second seed even honored legendary Billie Jean King at the US Open as this year marked the 50th anniversary of the ‘Battle of the Sexes.’ Pegula recreated the outfit that King wore in the match against Bobby Riggs. However, the American’s fashion is limited to jewelry rather than wearing fancy costumes.
The former World No.3 always sports minimal jewelry with her tennis dress. The billionaire athlete has collaborated with a $ 6.4 million jewelry brand to channel her love for jewelry.
Jessica Pegula is set to shine in a multi-million-dollar luxury jewelry brand
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The American champion relaunched her skincare brand, ‘Ready 24,’ during the New York Slam. In a Vogue interview before the tournament, Pegula revealed that she did not have good skin growing up, and that is when she realized less is more. The Canadian Open winner loves to keep things minimal, and she found the key in a California-based brand.
Pegula is the new ambassador of the luxury brand, ‘Gorjana.’ The jewelry brand manufactures necklaces, bracelets, and earrings. A minimal bracelet always rests on the American champion’s wrist, but now fans don’t need to search for the brand. According to ‘Miller,’ Gorjana announced the tennis queen as their ambassador while revealing that the Top 5 champion sported their collection at the Flushing Meadows.
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Gorjana released an official statement expressing their happiness to have one of the world’s top tennis stars. The announcement read, “Known for her tenacity on the court, her fashion for giving back to charities, and her love of jewelry, we are honored to partner with Jessica.” Disclosing their beginnings, the statement confirmed, “Jessica debuted her Gorjana layers at this year’s US Open.”
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Pegula’s collection is classy, elegant, chic, and simple. The jewelry comes in layers and Gorjana ensures not to overdo the layers but include them to make a statement. The luxury brand has also committed itself to a charity cause, as 50% of its revenue from ‘The Pink Collection’ goes to the Breast Cancer Research Fund (BCRF). The former doubles No.1 and Gorjana found a common ground through their charity. Pegula’s collection comes in different luxury metals and a wide price range.
A sneak peek into the ‘Jessica’s Layers’ collection
The 29-year-old’s collection includes the famous tennis bracelet, too, besides anklets, huggies, rings, and necklaces. The tennis bracelet is similar to the infamous Chris Evert’s jewelry. While the base metal of the collection is gold, diamonds adorn the jewelry pieces to give them a luxurious and radiant finish.
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The price range starts from $45 for a 14k gold-plated anklet and surges to $2450 for the Melbourne diamond tennis bracelet. There are 19 products in the collection, among which six pieces are of pure 14k gold, while others flaunt diamonds studded to perfection. Gorjana confirmed that the American will dazzle in the luxury collection for 4 tournaments in 2024.
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Starting from January 15th at the Australian Open, the 8-time Grand Slam quarterfinalist shall accessorize in Gorjana till April 7th, the end of the Charleston Open. The World No.4 shall also endorse the luxury brand in the Indian Wells Masters and at the Miami Open in March. Pegula shall soak in the luxurious collection for 46 days. But what happens to the Jessica’s collection after the 46th day? Stay tuned for updates.
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