500% increase in merch sales, 156% increase in attendance, and more than triple the league pass subscriptions among others. It is known by now the numbers the 2024 rookie class has been raking up for the WNBA and some for itself on court. Now should that surge have the seasoned veterans concerned? Maybe yes if you ask Nancy Lieberman.

On the Dan Patrick show, the host and Lieberman discussed the 2024 WNBA rookies at length. Clark, Reese, the major topic but Cameron Brink, Camilla Cardoso, and Rickea Jackson, all were acknowledged for their presence in the league and off the court. They have been crucial in bringing WNBA the popularity surge and Lieberman is grateful to be a part of it.

“A lot of these young players in the league that’s why the W is so appealing right now. It’s one of the the most rated leagues in the world and you know I’m proud to be a part of it. I’m proud to see what’s happening with the game,” said the Lady Magic.

But it also means the rookies are ready to bear the torch. Already trailing closely in records and rankings — Clark in assists and Reese in rebounds for one — the massive following could also have them eye big numbers in deals and contracts. So Leiberman had a little warning for the league’s seasoned stars.

“I hope that the great players in the league right now, whether it’s Breanna Stewart or Napheesa Collier, or Taurasi, Britney Griner – I want them to continue to shine with A’ja [Wilson] and some of the other players. But these rookies, they don’t want to be labeled rookies. They’re ballers, they’re coming after you, they’re coming for your job. They want guaranteed contracts, they want to have long-term success and make a lot of money,” said Hall of Famer.

While the veterans have their unparalleled standings, Leiberman is not far off in addressing the rookies’ potential.

Rookie sensations redefine WNBA records

Whether it’s breaking the rookie assist record or shattering the all-time single-season rebound record, Caitlin Clark and Angel Reese, the rival duo, have set new benchmarks. While Caitlin Clark had made 286 assists over a 100 3-pointers (fastest to do so), Angel Reese has got 27 double-doubles and 434 rebounds in her name, which puts her even above the Las Vegas Aces star A’ja Wilson in rebounds tally.

But they aren’t the only ones shining. Jackson outperforms the two in 3PM% with 35.0 while Cardoso leads the class in the FG% at 52.9. They have all reliable forces for their teams, three of the former being second-best scorers. And they have only just begun. But as noted, factors extend beyond the court.

The excitement surrounding rookie stars like Caitlin Clark, Angel Reese, Kate Martin, and Cameron Brink is clearly boosting the WNBA’s profile as merchandise sales have soared by 236%, with their jerseys flying off the shelves. Plus, the league’s app has experienced a staggering 613% increase in monthly active users compared to last year, showcasing a surge in fan engagement.

These rookie players entered the league with significant buzz from their college days and already have their NIL valuations in the millions. Putting all these facts in the picture, Nancy Lieberman’s warning holds the weight to alarm the seasoned veterans.