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USA Today via Reuters

USA Today via Reuters

In the year of Caitlin Clark, no one comes close. Yes, A’ja Wilson won the MVP, and Napheesa Collier the Defensive Player of the Year. Yes, it was actually the New York Liberty and not Clark’s Indiana Fever that won the Finals. And yet, the point guard continues to bring in the honors even deep into the offseason. After earning Athlete of the Year honors from both TIME magazine and the Associated Press, she’s now giving competition to bother Wilson and Sabrina Ionescu in a literal game of cards.

In the Goldin December Elite WNBA card battle, it was just reported that the Indiana Fever star outsold both the Aces and Liberty stars. Where A’ja Wilson Signatures GV 1/1 sold for $915, the Sabrina Ionescu Color Blast SSP cards went for $2,319. As for Indiana’s No. 22? The reigning league ROTY’s five cards accounted for $216,672 of the total $219,906 WNBA card sales.

Here is the breakdown –

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  • Caitlin Clark Black Gold Auto 1/5 – $12,322
  • Caitlin Clark Sparks Patch 1/1 – $13,420
  • Caitlin Clark Selections GV 1/1 – $40,870
  • Caitlin Clark Concourse BF 1/1 – $52,460
  • Caitlin Clark Signatures BF 1/1 – $97,600

If you combine Wilson and Ionescu’s card sale value and compare it with Clark’s total, it amounts to the Fever guard having a $21.34K advantage. With over $200K in WNBA cards sold in a single auction, there is a clear winner here!

 

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Caitlin Clark's card sales crush the competition—Is she the true face of the WNBA now?

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The collectibles brand, which boasts “over $1.5 billion worth of sales of rare and highly sought-after collectible items” per their official website, is also an official auction partner of the Naismith Memorial Basketball Hall of Fame.

As has been already established by season-end reports, not only did Clark drive more audiences to arenas and viewers to their TVs, but the “Caitlin Clark effect” also resulted in increased merchandise sales.

Interestingly, according to eBay, searches for “WNBA” items increased 110% during this season as compared to 2023. While Clark leads the charts as one of their five most searched athletes across all sports, women’s or men’s, Ionescu and Wilson rank in the top 5, along with one natural entry and the other slightly surprising.

Caitlin Clark finds herself in the company of rivals in eBay’s top 5 WNBA player list

Where the Des Moines native is No. 1 on the list, the next spot is occupied by a familiar face – Chicago Sky’s Angel Reese. Given how one reason for increased attention on Clark was because of her rivalry with LSU’s Lady Tigers star, her entry is not surprising.

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Even in the W, Reese had a record-breaking rookie year with a new record for rebounds per game (13.1 per game), double-doubles for a rookie (26), and the most offensive rebounds (172).

Third on eBay’s most searched WNBA players for this season was Ionescu, who might not have had the best season overall but did have her moments in the Finals vs. the Lynx.

Fourth on the list is A’ja Wilson, which might be surprising for the 3x MVP who also became the first WNBA player to record 1,000 points in a season. No. 5 is her LV Aces teammate, Kelsey Plum, who won the gold at the Olympics with No. 3 and No. 4 on the list.

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In any case, these sales are only going to go up as the W gains more popularity and the market for their merch sales grows, in some part thanks to Caitlin Clark. It might be the Fever star at the forefront for now but the butterfly effect of her popularity is palpable!

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Caitlin Clark's card sales crush the competition—Is she the true face of the WNBA now?