Weeks After Billion Dollar Deal With UFC, WWE Announces Major Developments Around the Merger

When it comes to mixed martial arts, the Ultimate Fighting Championship is indeed the largest organization that promotes the sport. On the other hand, World Wrestling Entertainment controls the world of wrestling. Without a doubt, the news of WWE being sold to UFC’s parent company, Endeavour, right after WrestleMania 39, shocked many in combat sports. 

Vince McMahon and Dana White merged the promotions for the formation of a novel entity. It went up to a stupefying worth of about $21 billion dollars. Although the merger was almost complete, a name for the newcomer was yet to be decided. But this has been tackled with the latest update about the merger. It was disclosed that the new name would be revealed to the public following the completion of the merger.

A new name for the UFC-WWE merger

Weeks after being merged with Endeavour, WWE made an announcement that a new placeholder company has been formed under the merger. A SEC filing revealed that the new publicly traded company would go by the name, ‘New Whale Inc.’ However, it was previously announced that the placeholder company would have the stock market initials ‘TKO’.

“The registrant is currently named New Whale Inc. The registrant plans to change its name to “[ ]” following the effective date of this registration statement and completion of the transactions described therein.”

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Furthermore, the SEC filing also mentioned that the majority of votes would lie with Endeavour. With 6 members from Endeavour and 5 from WWE, ‘New Whale Inc.’ is seemingly ready to set sail. 

Dana White not in support of a crossover event

The former UFC double champion, Conor McGregor, posted a Tweet where he was holding a WWE belt along with the UFC belt. He wrote, “It’s inevitable.”

Thereafter, the world began discussing the possibilities of a crossover event. However, the UFC president has seemingly ruled out all the possibilities for that to happen. 

In an interview with the Associated Press, White revealed the reason behind why there were no chances for a crossover. He pointed out the differences between the two promotions. Finally, he said, “There won’t really be any type of crossover.”

WATCH THE STORY: UFC World Reacts to Dana White’s Major Announcement

What are your thoughts on the new name for the new company? Do you agree with White that there would be no crossover events after the merger? Let us know in the comments down below.