Although swimming legend Michael Phelps and NBA star LeBron James belong to two different sports, they often interact with each other and seem to be good friends. However, do you think they might have ever planned to buy the same fitness tracking equipment at any point?
ADVERTISEMENT
Article continues below this ad
The answer is yes. Phelps and James were among the first 100 users of the fitness wearable brand named Whoop. And this was not the only achievement accomplished by Whoop, as the fitness wearable company has now reached a net value of $3.6 billion in the market.
A great purchase by like-minded Michael Phelps and LeBron James
In a recent interview with Steven Bartlett, Whoop?s Founder and CEO – Will Ahmed revealed the success behind his company. The video of the interview shared on YouTube began with Ahmed saying that – two of their first 100 users were Olympians Michael Phelps and LeBron James.
Two of @whoop's first hundred users were Lebron James and Michael Phelps! Perhaps one secret to startup success is setting an unimaginably high bar from the get-go!#ProudInvestor @willahmed https://t.co/ughl8EfGMJ
— Founder Collective – Seed Stage Venture Capital (@fcollective) October 24, 2022
This not only shocked a lot of people but also the interviewer Bartlett himself. According to an old Digital Initiative article, one Whoop wearable could cost you around $500, which was comparatively higher than other fitness trackers in the market. However, due to its unique features and data-driven approach, Whoop became famous among many NFL, MLB, and NBA stars. MLB also allowed its players to wear Whoop trackers during the games.
ADVERTISEMENT
Article continues below this ad
In 2017, Whoop also became the official recovery wearable of the NFL Players Association. Phelps and James trusted Whoop with their health and fitness tracking, over other big brands like Nike, Apple, etc.
What features does Whoop provide?
Ahmed founded Whoop in 2015, and since the beginning, he made sure to make high-quality products. The wearable devices of Whoop collect data on sleep, heart rate variability, resting heart rate, and respiratory rate, thus creating a daily recovery score for its users. Another key point of Whoop is that it simply provides all the data to its users via a mobile app.
ADVERTISEMENT
Article continues below this ad
Watch This Story: Lactic acid to webbed feet, here is how Michael Phelps’s heart rate edges him over other competitors
All the thought and effort put into making these user-friendly fitness trackers has led Whoop toward a huge success. If you are a growing entrepreneur, maybe Will Ahmed?s success story will inspire you.