The prestigious USATF Championship is a pinnacle event in track and field. This time it will not be broadcast on NBC, a major broadcast network, for the first time since 2006. It will instead be broadcast on CNBC, a cable network, and live-streamed on USATF.TV. Many people are questioning the motivations and consequences of this sudden change in broadcasting rights.
Sha’Carri Richardson?is one of the most vocal opponents of this decision. Richardson’s name and electrifying sprints conceal a deep conviction and a fight for what she believes to be right. The track and field community recently rallied behind the sprinter who took a courageous stand against the treatment of athletes in her sport. The Diamon League victor did it with a single tweet.
Hot Dog Contest vs. USATF Championship
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Richardson’s tweet read, “USATF Championship this weekend first place only gets $8,000. What would y?all do if decide to boycott because the disrespect is bold now. Then see us at meets and try to smile in our faces when half of the athletes you speak to are the same people y?all are hurting!!”. Her frustration was palpable as she questioned the disrespect shown towards athletes who dedicate their lives to their craft.
Many people were drawn in by Richardson’s comparison of the USATF Championship’s meager prize money and lack of recognition, to the ESPN broadcast of a hot dog eating competition. This striking contrast highlighted the differences in coverage and financial rewards for athletes in various sports.
Athletes and Fans Unite Behind Sha’Carii Richardson’s Cause
Sha’Carri Richardson’s tweet about prize money and athlete treatment at the USATF Championship struck a chord with fans from all walks of life. They took to social media to voice their support for Richardson’s call for change and to express their own dissatisfaction with sports disparities.
@usatf USATF Championship this weekend first place only gets $8,000. What would y?all do if decide to boycott because the disrespect is bold now. Then see us at meets and try to smile in our faces when half of the athletes you speak to are the same people y?all are hurting!! https://t.co/1olQsd9MQQ
? Sha?Carri Richardson (@itskerrii) July 5, 2023
One fan empathized with the low prize money but encouraged Richardson not to boycott, saying,
Looked at the prize money for US Nationals yesterday online and said "that's it? " For a meet that's Olympic caliber. That's it? But please don't boycott. Hopefully the money you make from increased endorsements and appearance after you get that gold in Budapest will offset this.
— cookiet9292 (@cookiet9292) July 5, 2023
Another fan supported the idea of forming a union, stating,
I think you shouldn’t boycott. Just start the union and fight for your demands
— Emmanuel Anazia (@EmekeAnazia) July 5, 2023
A fan emphasized the need for athletes to have a voice and control over their own destinies, saying,
I would wholeheartedly support you. Organization and countries expect so much honor and dedication from the athletes while doing nothing, but accepting accolades they had nothing to do with.
— F L S (@fls_tkm) July 5, 2023
The irony of the situation was not lost on one fan who sarcastically pointed out,
And not only that .. they streaming the Hotdog contest on ESPN! We can’t even get USA’s on Peacock.
— Jamarius Wallace (@jamariuswallac3) July 5, 2023
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Many fans recognized the financial struggles faced by athletes and stood in solidarity, with one fan stating,
We need to take a stand NOW! our voices are strong and powerful when we use it as one! Athletes have bills to pay, not everyone has a contract, most depend on prize money which should be motivating & appreciative of the work & sacrifices put in everyday 2 show up ready to perform
— Aliphine Tuliamuk (@mamaZoeCherotch) July 5, 2023
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Sha?Carri Richardson’s tweet and the subsequent fan reactions serve as a powerful reminder that sports go beyond mere competitions?they represent a platform for athletes to inspire, unite, and advocate for meaningful change.
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