Over the past week, gymnastics fans have been treated to some memorable performances, with Simone Biles pulling off a Stephen Nedoroscik-inspired routine on a miniature pommel horse and Paul Juda dazzling with flip-flops. The creative blend of gymnastics and pop culture owes its success to the Gold Over America Tour (GOAT). From Biles’s energetic Ya Ya dance on September 16 in Oceanside to other spectacular moments throughout the program, this is just the beginning. According to the hosts, the tour has much more to offer, now heading to Salt Lake City with even more excitement on the way. So far, the GOAT tour has been enthusiastically embraced by fans, making it a win-win for everyone involved. However, the scene was quite different during its inaugural year.

In 2021, the tour came in the grab of the critical situation brought in by the COVID. The headcount in the gallery had been expected to hit rock bottom. But the reality was different. To get the insight, let’s explore the economic side of GOAT. 

Simone Biles’s Gold Over America Tour turned eyes in 2021

In 2015, Simone Biles decided to turn pro, missing her college career. That decision could have landed her in a quicksand situation. But she had something different in her mind. She wanted to go full throttle by arranging her own production to host her own show. The outcome was the GOAT in 2021. In that year, the tour had a lineup consisting of women gymnasts only. Furthermore, Athlete, the Gap brand, dictated the same role as this time, being the host. However, the tour added a whopping $19.3 million to the purse, as sportico. com mentions. Even the ticket sale did not show a meager number, despite facing the red eyes of the COVID restrictions. 

In its first year, the Gold Over America Tour (GOAT) saw an impressive attendance, reaching approximately 182,000. While the exact profit percentage was never disclosed publicly, there were no reports of disputes over payments. In fact, participants received bonuses based on their medal achievements, which was a refreshing surprise. The profit margin likely increased, given that Athleta secured a major sponsorship deal with Simone Biles, following her decision to part ways with Nike. Now, as we approach 2024, the profit from this year’s GOAT tour can be estimated, with anticipation high for an even greater financial outcome.

How much money can the 2024 Gold Over America Tour earn?

Simone Biles promised a bigger and better Gold Over America Tour (GOAT) following its three-year hiatus, and it seems she’s delivering. This time, GOAT is set to tour 32 American cities without any restrictions, offering an even grander experience. The lineup has expanded, with nearly the entire U.S. men’s gymnastics team joining the show. If all goes as planned, full-house audiences could become the norm. In fact, Biles posted on August 28 that two venues had already sold out, and the October 4 show was marked as having ‘limited tickets.’

Therefore, these venues will host full crowds, ranging from 15,000 to 20,000 attendees. On the other hand, the rest of the venues will also accommodate similar numbers, as the average seating capacity falls within that range. Meanwhile, ticket prices range from $50 to $200. Based on an estimated 75% attendance at each venue and an average ticket price of $150, Simone Biles and the other presenters could potentially earn up to $57 million from the 32 venues. On the lower end, if attendance is low and ticket prices are around $50, the earnings could still reach approximately $19 million. These figures do not include sponsorship contributions. What do you think of these projections? Let us know!