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Alex ‘A-Rod’ Rodriguez is living it up as only he can. Having taken on his new role in NBA team ownership with a minority stake in the Minnesota Timberwolves, A-Rod is out and about as the NBA Play-offs near the schedule. And with the latest playoff game scheduled with the Memphis Grizzlies, A-Rod took to his Instagram to tell his followers how he prepares for the game after a tough day at work. And he got in some brand promotions too.

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Captioning the post ‘Post work game day routine’, A-Rod appeared to wind down from a day’s corporate work. With the former World Series Champion now engaged in a corporate role with his A-Rod Corp., his days need a wind-down. Also, he seems to know just the right way how. Giving a mini-tour of his living space, A-Rod walks his followers through a general routine that he follows.

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Alex ‘A-Rod’ Rodriguez promotes his beer brand on Instagram

Game day is special to all fans. But perhaps even more so to team-owners. And with the Minnesota Timberwolves capping a dream run to the NBA regular season, A-Rod was excited at the prospect of his team in the NBA playoffs. Naturally, he would want to share on this joyous occasion. So, he clearly has some plans for the night. Some of them may involve a beer that he owns a majority stake in.

 

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A post shared by Alex Rodriguez (@arod)

Taking off his jacket, A-Rod clearly wants to slip into something more comfortable. But he quickly realizes himself, “Well, we’re having people over so can’t do pajamas, but you know what I mean.”

In what then quickly turns into an advertisement for the Dominican beer Presidente, A-Rod reaches into his mini-fridge to get a bottle of the cold brew out. “Then you get a big little Presidente,” he says as he takes it out. Rodriguez invested in the beer brand in 2020 and has been promoting the brew actively since.

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Walking across the counter, A-Rod opens it against an opener before splashing himself with some of the carbonation. Smiling all the while, A-rod looks to the camera before addressing the spill. Says A-Rod, “And that’s what the f*** you get!”

Punctuating the video, he ends it by wishing his team well. “Cheers everybody! Let’s go Wolves!”, he adds.

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What do you think? Was this an effective advertisement for the Dominican beer? Or do you think that this was a mismanaged advertisement?

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