The holiday season is here, and Olivia Dunne has a surprise for her fans. The 2024 NCAA champion with over 13.5 million followers across social media is not someone fans often get the chance to meet in person. Getting season tickets to watch the athlete perform on the mat is one thing. However, it’s far from getting to meet the gymnast. Nevertheless, Dunne is here with a remedy, albeit for one evening.

The national championship winner, who supposedly earned over $500,000 with a single social media post, has teamed up with Rsquare Media Inc. The online Reputation Management announced their collaboration with the college gymnastics icon for a special project. “Join Olivia Dunne x Rsquare Media for a Christmas Live Event!” posted the organization.

The event will feature Olivia Dunne in a unique role than one fans have grown accustomed to seeing. Those who sign up will also contribute toward a noble cause. “Dec 11, 11:00 am EST. Register link in bio – $10 + donations to Meals on Wheels. $100 Amazon Giveaway!” the organization announced on their X handle.

Instead of tumbling on the gymnastics floor, Livvy will advise aspiring content creators on how to build their online presence. “Social Media Tips and How To Succeed on TikTok and YouTube,” read the post. The project could be a golden opportunity for those who are not just fans of the gymnast but also dream of building a vast social media following.

After all, very few could claim to have earned half a million dollars from a single social media post. Last year, Olivia Dunne appeared on the Full Send Podcast, where the hosts pressed the gymnast to tell them about her single most profitable social media post. “It’s just crazy to me,” said Livvy while hesitantly answering that it was over half a million dollars. Although this may have been a one-off, the 22-year-old could break earning records in 2025.

Olivia Dunne’s chances to once again create NIL history

Olivia Dunne’s 2023 mega deal would mean that the gymnast dwarfed the average women’s sports legends such as Serena Williams and Simone Biles. Williams’s 139,000 and Bile’s 58,000 average is nowhere near the $500K mark. However, when overlooking the one-off, Dunne makes around $32,000k to $43,000 per post. Yet, even these numbers are mind-bogglingly high for a college athlete.

Today, the highest female college in the USA has an NIL valuation of $4 million. This makes the Westwood, New Jersey, native, the only woman in the top five NIL earners in the nation regardless of gender. And while her earnings could’ve tapered off after 2024, Livvy returning for the fifth and final year in LSU has once sparked hype. So Dunne is very well in the running for first place.

However, a lot of things need to fall into place. While Livvy has a massive edge over #1 Shedeur Sanders on social media, the Colorado Buffaloes’ QB has a significant lead in valuation. With a $6.2 million NIL valuation, the college football star is the most valuable NIL athlete. Hence, Dunne would need to find success on the gymnastics mat and continue to grow her 13.5 million strong follower count.

The 22-year-old gymnast may need to create history once again by securing LSU’s second NCAA title in 2025. Combined with continued collaborations such as the one with Rsquare Media Inc., she may very well become the first female to become the most valuable NIL athlete. Yet, what do you think? Write your views in the comments.