Remember Olivia Dunne, the American crush? Yup, she’s still out there dominating! She recently said, “The NIL rule changed, that’s the day my life changed,” and it’s clear she wasn’t kidding. The LSU gymnast was among the highest-paid NCAA athletes. She always wanted to be a role model to young girls, saying, “I want to be a role model to young girls, and I think it’s really awesome that I am a female in this,” and she lived that dream. Olivia was even ranked number 2 in the NIL value list overall, and when she decided to return to LSU for one final year, everyone knew her value would skyrocket — at that time, it was already at $3.9 million! But what next?
When Olivia Dunne announced her return to LSU for her final year, her goal was clear: lead the Tigers to another NCAA championship. But as the season progressed, her NIL value began to slip — slowly at first, then more noticeably. By last month, she was still sitting pretty as the top woman in NIL rankings, with her valuation touching $4 million and total earnings around $9.5 million during her LSU career. However, everything changed on December 3rd.
Olivia dropped to third place in the NIL rankings, with her valuation sitting at $4.2 million. The shake-up? Arch Manning, the redshirt freshman football phenom from the legendary Manning family, saw his valuation skyrocket to $4.8 million, $600,000 more than Dunne.
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The hits didn’t stop there. On December 4th, Olivia was bumped down another notch as Travis Hunter, Colorado’s standout wide receiver and cornerback, took third place with a $4.5 million valuation. Now, Dunne sits at fourth with $4.2 million — still jaw-dropping, but a far cry from her previous dominance. And now Arch Manning sits in the second position with $5 Million.
It’s insane how quickly the landscape can shift, especially with football stars like Manning and Hunter having massive attention and deals. Yet, Olivia’s influence and legacy in college sports remain nothing short of extraordinary. But still, Olivia Dunne dominates all of them. You know how?
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Can Olivia Dunne’s NIL ranking drop further? Here’s why it might not
Right now, Shedeur Sanders is topping the NIL rankings with a $6.2 million valuation. The guy’s killing it with 2M Instagram followers, 673K on TikTok, and 82K on X. Not far behind, we’ve got Arch Manning, sitting in second, with 335K on Instagram, 8.5K on TikTok, and 72K on X. Then there’s Travis Hunter, rocking 1.6M on both Instagram and TikTok, plus 75K on X. But let’s be real—the queen of social media is still Olivia Dunne. She might not hold the top NIL spot, but her following is insane: 5.4M on Instagram, a jaw-dropping 8.1M on TikTok, and 159K on X. The guys might be running the numbers game, but when it comes to pure star power, Livvy’s in a league of her own!
Could Olivia Dunne drop further in the NIL rankings? Honestly, it doesn’t seem likely anytime soon. The athlete in the number 5 spot, Cooper Flagg, has an NIL valuation of $2.9 million—way behind Livvy. Plus, her overall net worth is seriously impressive for someone just 22. As of 2024, Olivia Dunne’s net worth is estimated at $6 million, according to Celebrity Net Worth.
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Livvy bagging deals left and right, including partnerships with Jake Paul’s brand, Vuori, Accelerator Active Energy, Nautica, Purina Pro Plan, American Eagle, Forever 21, and even Sports Illustrated. Oh, and let’s not forget her spot on Forbes’ 2023 Top Creators list, where she raked in $2.3 million from NIL alone. Whether it’s activewear campaigns, energy drinks, or magazine collaborations, Livvy is proving her staying power both on and off the mat! With so much going on, what is your take on Livvy’s Nil decline?
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Is Olivia Dunne's social media power enough to reclaim her top NIL spot from football stars?
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Is Olivia Dunne's social media power enough to reclaim her top NIL spot from football stars?
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