Let’s take a trip down memory lane—back to when Olivia Dunne scored another major sponsorship deal, this time with W, a deodorant brand owned by none other than the controversial YouTuber-turned-boxer, Jake Paul. On October 23rd, Olivia took to her stories to introduce the brand in true Livvy fashion. In one post, she shared a wild stunt, showcasing her gymnast skills that only an elite like her could pull off. The story featured Jake welcoming her to the W team, calling her “Livvy Dunne, welcome to the W team” with that signature energy of his, before promoting the product with a shout-out on where to find it.

On the other hand, fast forward to November 15th, Jake Paul stepped into the ring at AT&T Stadium in Arlington, Texas, for a showdown with the legendary Mike Tyson. The stakes were high, and Jake had a lot to prove. And he did prove it! Jake won by unanimous decision, dominating the bout despite the buzz around a less-than-thrilling fight! And as Jake Paul conquered the ring, Livvy surely had her own way of supporting Jake’s victory.

Olivia Dunne reacts to Paul’s win!

After the fight, Olivia Dunne couldn’t contain her excitement and hit Instagram with a reel that perfectly captured her thrill. In the clip, she’s all smiles, showing off her genuine surprise as she first beams at the camera, then pans to her TV where the epic Jake Paul vs. Mike Tyson showdown was unfolding live. The soundtrack to her joy? Sabrina Carpenter’s “Please Please Please,” setting the perfect vibe for the moment.

The caption? Classic Olivia style, both playful and proud: “me watching the fight after anouncing Jake Paul and I are business partners.” The reel’s caption kept the energy going, adding, “Now that’s a W @itscalledw @jakepaul #boxing #jakepaul #miketyson”—a bold statement of success from both her and Jake. It was a dynamic moment of celebration, blending her excitement with her new partnership, proving that this was one major win for both!

Jake Paul’s win was pretty clear, with the judges scoring it 80-72 and 79-73 on two cards. Tyson came out strong at the start, landing a couple of quick punches, but after that, it was pretty quiet. Tyson hung back, waiting for Paul to make the next move, while Paul got more aggressive, though his punches weren’t exactly landing clean. There were some wild swings and misses, but in the end, Paul had control, even if the fight wasn’t the thriller some expected.

On the other hand, Jake’s personal care brand, W, launched this June and is already hitting the right notes with its affordable, Gen Z-friendly products. People can grab everything from hair to body care at Walmart or online, all for under $10. The best part? Olivia Dunne’s repping the brand, showing that no one needs to spend big to look fresh. Whether it’s the face, hair, or body, W’s got everyone covered without breaking the bank and Olivia Dunne has been promoting it too!

Dunne promotes W!

You heard it right—Olivia Dunne isn’t just backing Jake Paul but also helping push his brand, W, into the spotlight! Last month, she posted a jaw-dropping story on Instagram where she threw the deodorant bottle into the air and then flipped it with flawless backflips, all while giving the bottle a little nudge with her foot to keep it in the air. “Watch this,” she said, before effortlessly showcasing her talent. With a cheeky caption saying “my party trick,” she hinted at how many times she’d nailed this move before. Fans were absolutely stunned by the stunt, some questioning if the footage had been edited, while others just couldn’t get over how impressive it was.

Many applauded the clever marketing move, noting how fresh and innovative it felt to see such a stunt tied to a product. The reactions were all over the place—some fans were left in disbelief, suggesting the video had been tampered with, while others couldn’t help but praise her for pulling off such an impressive display. As for Jake Paul’s strategy, it was hard not to notice the genius behind it. Fans and critics alike were quick to recognize that getting Olivia involved in promoting W wasn’t just smart; it was downright brilliant.

Olivia Dunne’s blend of athleticism and social media influence gave the brand an extra punch, and it felt like the perfect match. A few even started calling it “W marketing,” giving Jake full credit for thinking outside the box. Her role in endorsing W is a massive win for the up-and-coming brand. Known for her gymnastics at LSU, Olivia has also cemented herself as a huge social media influencer, with over 8 million followers on TikTok and 5.3 million on Instagram. Her influence is undeniable, and teaming up with her gives W an edge that most other brands would envy.