US Olympic Legend Allyson Felix’s New brand Wins Recognition From Oprah Winfrey

Allyson Felix, the American track and field athlete, is a 5-time Olympian. Notably, the star never stopped chasing the red ribbon since ninth grade. Remarkably, at the 2012 London Olympics, she recorded her personal best in the 100 meters, which is 10.89 seconds.

In 2018. the sprinter broke off her 7-year-old partnership with Nike accusing the company of discrimination. That is when she decided to launch her own brand, ‘Saysh’ which focuses on the well-being of female athletes, mothers, and women in particular.

Recently, the brand was selected as a part of 2021 Oprah?s Favorite Things List. The official Twitter page of the brand posted about the same.

?We created Saysh to impact people?- Allyson Felix

2021 Oprah?s Favorite Things List is an ideal collection of things currently available on Amazon. Notably, The ?Saysh One Sneaker?, available in black and white, has been added to the list this year.

Saysh, a brand that specifically designs shoes for women, has bagged another achievement. The brand took to Twitter to post about the same.

?We created Saysh to impact people. Our brand and our products are for those who believe in the power of their voice to create meaningful change. We?re honored to be selected as a part of 2021 Oprah?s Favorite Things List,” read the tweet.

Allyson Felix launched the brand in 2020. It is a community-centered lifestyle brand for, and by, women. Together, they aim to erode inequality and discrimination through female creativity and athleticism.

Introducing Felix and her women-specific brand, Oprah’s page described the product and the meaning of standing up for oneself under the picture of Felix?s sneakers.

“Allyson Felix, the most decorated American track-and-field Olympian, can add sneaker maven to her accolades. Her brand Saysh is created for women by women, so the styles pay particular attention to the form of the female foot,? quoted the video.

Not only as an athlete but also as a woman and a mother, she has always been outstanding. Felix is not just running for medals and appreciation, but for equality in the world; She is running for women.

Felix overcoming the odds

Felix shared through a 2019 New York Times op-ed about why she ended the agreement with Nike. The unsupportive behavior of the company towards pregnant athletes or new mothers pushed her towards making the huge decision.

Finally, in 2017, she ended her agreement and signed with Athleta, a women-centric company. During the pandemic, she took the initiative to start a new shoe and lifestyle brand for and by women ‘Saysh’.

“Nike sometimes, they feel like you don’t have another option. So, they can get away with stuff like that because, where are you going to go?? said Felix.

?And I think that’s how I was always perceived: ‘She’s never going to say anything. She’s never going to speak out,? she added.

By overcoming the odds and standing up for herself, she encouraged the world and set an example for others. Felix also gave her second personal best at the Tokyo 2020 Olympics. Truly, she is an inspiration for many.

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