Home/UFC

via Getty

via Getty

With over a $21 million budget, UFC Sphere became one of the most expensive combat sports events in the history of the sport. When Dana White initially announced the event, there was a bit of skepticism as the MMA community believed that the UFC CEO was burning the promotion’s cash reserve. However, as the event unfolded, everyone was mesmerized by the glamorous visuals and the fights.

How ͏mu͏c͏h did t͏he pr͏omot͏i͏on͏ earn ͏͏from ͏the event, ͏you ma͏y͏ ask͏? We͏ll, it raked in͏ a massi͏ve $2͏3 ͏millio͏n ga͏te, breaking ͏mul͏tip͏le rec͏ords in ͏the p͏roc͏ess. What͏ wa͏s ͏͏ini͏tia͏l͏ly͏ ͏e͏x͏pected͏ to ͏b͏͏e a di͏saster has͏ n͏ow͏ be͏come͏ one of the most anticipate͏d event͏s͏ in the MM͏A c͏ommuni͏ty. C͏hael S͏on͏nen and Da͏niel Cormier kn͏ow f͏͏o͏r͏ ͏a f͏ac͏t tha͏t many pe͏o͏ple ͏a͏ttende͏d just to see ͏D͏a͏n͏a White͏ fail. Instead, ͏͏t͏he͏y had to͏ r͏ub t͏heir eye͏s in disb͏elief͏ after wit͏nessing t͏͏he͏ mag͏nifice͏n͏ce͏ of͏ the UFC Sphere.

Chael Sonnen and Daniel Cormier praise Dana White after UFC Noche

ADVERTISEMENT

Article continues below this ad

W͏hen͏͏ tic͏ket͏ s͏a͏le͏͏s for the UFC’s f͏la͏gship Noche event wer͏͏͏e ͏͏͏announce͏d͏,͏ t͏h͏e MMA͏ commun͏ity l͏͏a͏ugh͏͏͏e͏d a͏t ͏͏U͏FC C͏͏EO ͏Dana ͏͏Whit͏e.͏͏ Why?͏͏ ͏B͏e͏caus͏e they be͏liev͏ed the͏ pro͏m͏otion w͏ould nev͏er͏͏ be ab͏͏le͏ to͏͏ cross ͏the $2͏͏͏0 milli͏o͏͏n͏ r͏ev͏e͏nu͏e ma͏rk͏, let al͏o͏n͏e st͏ay ͏profitabl͏e.͏ Even some of White’s closest people warned him against this but the UFC CEO was certain that he would do it no matter what and what transpired was the highest gate of $22 million in UFC’s history.

Interestingly, while having a conversation on Good Guy/Bad Guy, Chael Sonnen emphasized that the event was such a masterclass that even the biggest Dana White critics came to witness the fight even though they had nothing to do with MMA, “I saw politicians there. I passed right by Lori Dreamer. Chavez. I’m looking around; she didn’t have security with her, flew in on her own dime, and had a ticket. She was just such a fan. And Daniel, the other part of this, when you talk about the Who’s Who and the names, a lot of people from Hollywood came,” said Sonnen.

He further added that some people came to witness White’s failure but the exact opposite happened for them, “They did not just come to take in history and because they’re secretly big fight fans. They came out to watch Dana White fail. There were not very many people that are executive producers, and now you’re asked to do something live with a technology that only a few people had even tried. And by the way, never live. They are saying, “You can’t do it, Dana. You don’t have enough time.” He did do it. He did do it.”

ADVERTISEMENT

Article continues below this ad

That’s not all, as UFC Sphere broke the record of the biggest-ever merchandise sales with several ever new items debuting at the event. Regardless, the UFC CEO is happy with the immense success of the event but will the UFC hold another event at the Sphere ever again? Well, let us find out.

There won’t be another event like UFC Sphere

What’s your perspective on:

Did Dana White just prove all his doubters wrong with UFC 306 at The Sphere?

Have an interesting take?

Despite such a sparkling event, Dana White might never return to the Sphere as the promotion has already decided the fate of their upcoming events. One might think that the promotion might not return to the venue because it cut deep into UFC’s pockets but the reality is much different. While having a conversation with the media, White asserted that it was because of MGM.

ADVERTISEMENT

Article continues below this ad

“No, I’m under contract with MGM.I told you guys leading up to this, the way that this whole thing played out, tonight was meant to happen. It happened, we did it, we killed it … I have literally been getting blown up by everybody about this event. The other thing we did was that it translated well onto television, too. People felt like it was a different experience than they get on a normal Saturday night for a UFC event,” said Dana White.

The UFC CEO may return to the Sphere once the MGM deal goes smoothly but when it will happen is a mystery for the MMA fans. Regardless, what’s your take on UFC Sphere? State your thoughts in the comments below.

Have something to say?

Let the world know your perspective.