KSI, Logan Paul Led PRIME Hydration’s Barcelona Partnership Faces the Wrath of Fans as Influencer Duo Gets Mocked Months After Massive UFC Deal

Logan Paul and KSI came together for PRIME. In 2022, YouTubers turned athletes established their beverage company. Soon after its launch, PRIME achieved huge profits; its retail sales stood at $250 million. At the beginning of 2023, PRIME partnered with the UFC to become the ‘Official Sports Drink of the UFC.’ Also, the beverage company expanded into the UFC world as an official collaborator at the UFC Performance Institute.

Before collaborating with the UFC, PRIME became the ‘Official Hydration Drink’ of Arsenal in July 2022. Now, the beverage company is broadening its horizons by teaming up with FC Barcelona. A very happy scenario, it would seem. However, there are some people who don’t seem to be very happy with the success of PRIME. They seem to be in disbelief as PRIME is growing exponentially at an unexpected pace.

Fans react to the expansion of PRIME, and their reactions will surprise you

The PRIME energy drink has already established itself in the UFC world. The UFC president, Dana White, is keen to see the drink grow. Accordingly, he was ready to team up with Paul and KSI to popularize the beverage company. Also, the UFC champions Israel Adesanya and Alexander Volkanovski were selected as the first official athletes of PRIME.

However, it seems PRIME is more keen on reaching out to the world of soccer. Now, as per the report of Mundo Deportivo, Paul and KSI are all set to establish themselves in soccer further. As a result of being the official hydration drink of FC Barcelona, the social-media megastars’ product will now reach a wider audience. The news has spread through the internet like wildfire, and Sportsville’s Instagram page has posted about the same. After learning about PRIME’s expansion into the soccer world, fans are not at all happy.

Let’s check out how fans reacted to the news.

One of the fans felt that the way PRIME is expanding in the sports world is unbelievable.

“No way a mid drink is sponsoring Arsenal Barca and the UFC”

Another fan felt that the Spanish football club was in dire need of money, hence they easily got into a partnership with PRIME.

“Everyone can be Barcas sponsors, they are desperate for money”

A fan commented on the “marketing skills” of Paul and KSI

“regardless how sh*t the drink is,these mfs got crazy marketing skills.”

According to an Instagram user, the energy drink is overrated.

“probably the most overrated drink i’ve ever tasted“

One of the questions was about the workings of “celebrity endorsement.”

“Y’all don’t know how a celebrity endorsement works?“

A fan hated the drink!

“Really like Logan and KSI but prime is not good. Tastes like candy in a drink”

One of the fans expressed that even after making huge profits, the famous YouTubers failed to make the drink tasty and healthy.

“All that money and they cant make it taste good or be healthy“

READ MORE: “Rewriting History Brother” – Boxing and WWE Stars, KSI and Logan Paul Take a Huge Leap As Their PRIME Hydration Energy Becomes the Official Sports Drink of the UFC

A fan could not believe the new piece of information.

“FC Barcelona will make Prime its new energy drink sponsor This a W?“

 Another fan called PRIME hydration drink “hot garbage”

“who drinks that hot garbage anyway”

 From the reactions of the fans, it is clear that they are not impressed with PRIME energy drink.

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