When we talk about UFC, then is customary to have a conversation about one of the most prominent voices of the promotion, Joe Rogan. The firebrand commentator has been with the promotion since 1997, interestingly, his tenure with UFC predates Dana White who took over the business back in 2001. The UFC CEO transformed a failed business into a billion-dollar entertainment industry, and throughout this journey, Joe Rogan stood by his side to help establish it as a great organization. This is the reason why the UFC CEO is so uncompromising on not leaving Rogan.
Dana White has repeatedly asserted that he would trade anything to keep Joe Rogan within the promotion, and that’s exactly what he did in the 2020s during a significant controversy involving the commentator. The top brass of the promotion advised White to let Rogan go, but the UFC CEO insisted that if Rogan left, he would walk away from the promotion himself. The dynamics of their relationship can be understood through his words at the DWCS press conference.
At the press conference, the UFC CEO was asked a rather unique question about the time when commentators had to be pulled out of a conflict zone. The reporter further inquired whether the UFC hires someone for such situations, to which Dana White laughed and somewhat ignored the question. However, he didn’t shy away from discussing his friend Joe Rogan.
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“The beautiful thing about fighting, and I talk about this all the time, is Rogan specifically. You see a lot of guys in the sport, and you know they are paid to talk. Rogan legitimately loves the sport, and he is into it. I’ve said this many times — the first time I ever talked to him, I was trying to get him to be part of the commentary team,” said White.
He further added, “He was like, ‘So wait a minute, let me get this straight. You’re telling me to come to my favorite sport in the world and actually get the best seats in the house? I would do it for free!’ And you can tell by the way he talks about it, the reactions. You know, whenever we had a big fight back in the day and I was looking for somebody to break it down, I would always say, ‘I know Rogan is the guy, and we need Rogan’s voice in this thing.’ And yeah, that’s why he is the greatest of all time.”
Dana White further emphasized that his working relationship with Joe Rogan was like a match made in heaven. Interestingly, in one of his other conversations, he stated that no other sports broadcaster can ever match the same level of professionalism as Rogan. However, every good thing has an end and the firebrand commentator might leave the promotion soon.
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Joe Rogan confesses about quitting UFC commentary in coming future
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Can UFC survive the same without Joe Rogan's iconic voice and passion for the sport?
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Joe Rogan has been commenting on UFC events for decades, but recently he has only participated in events that take place in the U.S. Slowly but surely, the firebrand podcaster is limiting his presence inside the Octagon. Interestingly, Rogan confessed that he would most likely quit the promotion considering that Dana White retires.
“I’m a professional fan,” said Rogan at ‘JRE’ He further added, “If Dana (White) leaves, I’m gone. That’s in my contract.” It should be noted that Joe Rogan had the opportunity to choose any sport for commentary, but he specifically chose MMA. This raises the question: why did he make that choice? Well, according to the commentator, it was because this was the only sport that he understood.
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“It’s the only sport I know, I don’t even know the rules to basketball and they blow that whistle, I don’t know what the f*ck is going on. I mean I do watch fights but when I watch fights like, I don’t have to say, ‘Oh, this guy has a great question mark (kick), I already know what he does!” said Joe Rogan.
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Can UFC survive the same without Joe Rogan's iconic voice and passion for the sport?