The year 2024 didn’t end well for former two-weight UFC champion Conor McGregor. Personal struggles, antics, and failed comebacks to the Octagon aside, the biggest setback to hit ‘The Notorious’ was his legal battle in an SA case brought to the Dublin High Court by a plaintiff Nikita Hand. Despite his efforts to fight the civil case, the jury found McGregor liable for SA, ordering him to pay €248,000 (approximately $257,000), in damages to the plaintiff. This was apart from the court ordering the Irishman to cover her legal costs as well. Cut to the present day, and ‘The Notorious’ has finally decided to appeal the verdict.

According to reports, Conor McGregor filed the appeal last Friday for the courts to review it and provide their ruling. McGregor has time and time again stated that he had a consensual relationship with Nikita Hand but several evidence ruled against him. It must be noted that McGregor wasn’t the only one involved in the case, accused of SA. James Lawrence was accused of the same crime as ‘The Notorious’ in the incident dating back to Christmas 2018 but was cleared of all charges, thus throwing more confusion into the mix.

It must be noted that the verdict has seriously hit Conor McGregor‘s public persona. Once a beloved public figure, the former dual-weight champion was cornered by every media house, apart from his business dealings taking a hit. Proximo Spirits, the beverage company that acquired McGregor’s Proper Twelve, severed ties with him, removing him as the face of the Irish whiskey brand. In addition, Swedish game developer IO Interactive announced that they would remove downloading content featuring McGregor from their hit videogame Hitman: World of Assassination.

That’s not all, many supermarts across Great Britain refused to sell any spirit endorsed by Conor McGregor. Moreover, the Dublin Airport Authority’s ‘Dublin and Cork’ also announced the removal of all beverages associated with the Irishman, including his Forged Irish Stout beer brand.

The saga is ongoing and we can only wait to see what happens once the courts review the Irishman’s appeal. But how deep does Conor McGregor’s problematic behavior go? We ask that question because of yet another case leveled against ‘The Notorious’, but for an incident that happened two years ago. Let’s take a closer look.

Conor McGregor and the case from the 2023 NBA Finals Game

Apart from the Nikita Hand case, Conor McGregor faced another lawsuit by a woman who accused the MMA fighter of taking advantage of her. The case filing states that during the 2023 NBA Finals game in Miami, McGregor’s acquaintance forcefully led the plaintiff, Jane Doe to the men’s bathroom where she alleges s—– battery by the MMA star.

The lawsuit was filed in the US District Court for the Southern District of Florida. Plaintiff ‘Jane Doe’ sought $75000 as damages from the former dual weight champion. The police investigated the incident at the time, and the Miami-Dade State Attorney chose not to press charges against McGregor, who denied the allegations.

A further investigation was called by the police department but the authorities decided to not proceed after witnesses stated that ‘Jane Doe’ showed no sign of distress after the alleged incident and continued socializing with Conor McGregor as if nothing had happened. The state attorney memo noted that the burden of proof is too weak to be further investigated.

However, Doe’s lawyer has stated, “My client has thought long and hard about the decision to pursue this civil case, and is fearful of the effect it may have on her job on Wall Street. Nonetheless, her main goal in filing this suit is to raise awareness and encourage others to report sexual assault.” 

So all this begs the question—is this a pattern we’re seeing from Conor McGregor? Does he find himself in such situations because he thinks he can get away with such acts because of his wealth and power? Or is it the opposite where he’s being the subject of targeted attacks because of his wealth and power? Until we hear from either case, it’s wise not to jump to conclusions yet. What are your thoughts on the whole situation? Let us know in the comments down below.