Since his retirement from professional MMA, Khabib Nurmagomedov has ventured into various business opportunities, expanding his brand beyond the octagon. However, the former UFC lightweight champion has been met with criticism from fans who question his choice of endeavors.
After an illustrious career in mixed martial arts, Nurmagomedov surprised fans when he announced his retirement in 2020 following his victory over Justin Gaethje. Recently, Nurmagomedov‘s foray into the cryptocurrency world also drew criticism from some fans.
His announcement of introducing an NFT and his involvement in the crypto business received backlash, as cryptocurrencies have faced negative attention due to scams and market volatility. Now, as the ‘Eagle’ enters another venture, it seems like the response from his fans remains the same!
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Khabib Nurmagomedov is at the receiving end of criticism again!
Recently, Nurmagomedov posted an animated video of himself facing his younger version inside the octagon. It was an announcement post for his collaboration with Gameplan. Gameplan is a sports metaverse platform that aims to provide fans with interactive experiences with their favorite athletes.
Wow, I'm about to fight and guess who's facing me? A younger version of myself! He's all fired up, just like I used to be. But then, out of nowhere, something weird happens. Wondering where this is leading me? Stick around to see what is next @meta_gameplan pic.twitter.com/e44NCqPfn5
— khabib nurmagomedov (@TeamKhabib) June 4, 2023
While the concept of the collaboration held the potential for engagement, it sparked a wave of negative reactions from fans. Soon after its posting, many fans expressed disappointment and frustration and even accused ‘Eagle’ of selling out.
Meanwhile, others voiced concerns about the contrast between his previous statements about retirement and his current involvement in various ventures. Here are some of the fan reactions –
Many fans showed their frustration.
Is Khabib a bigger sell out then Conor at this point? At least we expect Conor to sell booze and watches, and what not but Khabib goes from retiring because of his “mom” to selling everything under the sun. What’s next? Fitroo tampons?
— Dale Akstin (@DaksSWRE) June 5, 2023
Further, some were annoyed by his tweets.
I hate how this is not Khabib tweeting and the tweet is so annoying
— Nahian (@DeadManWalkin_8) June 4, 2023
Many others pointed out his crypto ventures.
It leads you to crypto scamming? 😁
— Strahinja (@rajahpersistent) June 4, 2023
Meanwhile, some even posted sarcastic comments.
Gambling bad, scams good.
— Lewis Glover MMA (@LewisGloverMMA) June 5, 2023
Moreover, one had an interesting take on this.
you might be the goat but you need better people advising you on your digital licensing… this looks terrible.
— Marc Fernandez (@MarcFernandez) June 5, 2023
Fans are not taking this lightly!
scammer
— Alek (@Alek4209) June 4, 2023
Some even asked him to delete the post.
Delete this nephew
— BaMFZiLLa (@Bamfzilla) June 4, 2023
Further, some questioned his financial strength.
Dude you’re broke now lol
— ErnieTastyFresh 🇳🇪🇳🇪🇳🇪🇳🇪 (@ErnieTastyFresh) June 5, 2023
It seems like the majority of the fans are not happy with this move.
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This is awful 😭
— Ben Davis (@BenTheBaneDavis) June 4, 2023
As Khabib Nurmagomedov continues to explore new opportunities beyond his fighting career, he has faced a significant backlash from fans who question his choices and the authenticity of his ventures.
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From his retirement from MMA to his recent collaboration with Gameplan and involvement in cryptocurrency ventures, Nurmagomedov‘s diversification has been met with skepticism. What are your thoughts about this latest development in his life? Let us know in the comments below.