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via Imago

via Imago

Prime has unveiled a new collaboration that has fans shocked, as Logan Paul and KSI‘s business venture continues to make waves. After previously bagging the likes of Israel Adesanya and Terence Crawford, the news of the new signing exploded among the fans as the hydration drink continued to bolster its official athlete lineups.

Since its launch, Prime has racked up almost $250 million in retail sales and thus turned heads. ‘The Stylebender’ and Alexander Volkanovski became the first crop of athletes to endorse the brand almost two months ago. This was a natural extension for Prime, as it became the UFC’s official sports drink earlier this year. In addition, it expanded its base and last month also co-sponsored the Terrance Crawford vs. Errol Spence Jr. fight. Now, the brand has bagged the perfect global star on the rise, Erling Haaland.

Logan Paul welcomes Erling Haaland to the club of Israel Adesanya and Terence Crawford

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Yes! The energy drink has netted the Manchester City forward. The Instagram handle of Prime announced the new signing of the Norwegian star on Friday. The fans can also witness the enemies-turned-friends KSI and Logan Paul in the background. Further, the caption reads, “The future of hydration meets the future of Football PRIME x @erling.haaland”.

 

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A post shared by PRIME (@drinkprime)

Brewing with joy, the elder of the Paul brothers dropped a reply in the comments section. He wrote, “unreal”. Meanwhile, KSI responded with a hilarious comment. He penned down, “HAALAND HAALAND DO DO DO DO DO DO DOOOO!!!”

Read More: Snubbing Sean Strickland, Israel Adesanya Calls His Probable Fight Against Dricus Du Plessis “One of the Most Important Fights in Sporting History”

Soon, the fans jumped in, and they had varied responses. While some lauded Prime’s business acumen, others had a few comical returns in the store.

How did the fans react to Logan Paul’s latest signing?

A series of comments speculated whether Prime will sponsor Manchester City next. Prime established its soccer footprint when it started its association with Arsenal. Shortly, sponsorship deals with Barcelona and Bayern Munich followed.

  • “they gonna sponsor the champions league atp”
  • “Does this mean city will soon be sponsored by Prime @drinkprime move over Gatorade”

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Some fans lauded Prime and compared it with the current spending spree of the Saudi Pro League.

  • “The Saudi league of hydration”
  • “This may be one of prime’s biggest wins getting you man”
  • “Volk, Izzy, Crawford and now Haaland. They are getting the best in the business to sign with them”

While someone mentioned “nah this is getting ridiculous”, another fan wondered pointed out, “Let’s be real he don’t drink prime”. Likewise, a user suggested the soccer star “collect that bag”. Lastly, a comment declared, “Didn’t thought haaland would do this”.

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What do you make of this latest signing by Prime? Who do you believe Prime will sign next? Let us know in the comments below.

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