Okay, so you’ve probably heard folks talking about NIL deals, especially if you’re into college sports. For ages, college athletes were making millions for their programs, but they couldn’t earn a dime off of their fame. But that soon changed when the Supreme Court broke the NCAA’s shackles on the NIL and gave athletes an equal opportunity to earn their profits from their NIL deals. With that being said, this NIL landscape could soon witness another historic at the very place where the journey begins. And this seismic revolution will be headed by none other than the former Michigan Wolverines alum Blake Corum, who is already making enough waves in the NIL world.

To put it simply, these NIL deals have basically changed Corum’s life. Ever since he started earning money from NIL, there has been no looking back. Hopping on a local television station in Austin, Texas, KVUE, Corum shared how he utilized his NIL deals to build an empire. The 24-year-old said, “In 2021, NIL came about, and I was able to use that the next three years of my college career, where I was able to leave college with 6 rental properties making cash flow, and now I have 12.” Translation? NIL has allowed Corum to make a lot of money.

But instead of focusing only on himself, Corum chose to help his fellow athletes be a part of his success. This prompted him to join hands with PeakNIL. This is an initiative co-founded by Gregory D. Jackson (CEO), Brian Siegrist (CRO) and Blake Corum (CSO) and it aims to help athletes promote their personal brands. However, for quite some time, PeakNIL only used to focus on the collegiate marketplace. That will soon change, and it’s all thanks to an ambitious NIL business venture idea by Corum’s PeakNIL. So, what’s cooking behind PeakNIL’s curtains, huh?

Well, hear it from Corum himself, “We will be going into the high school marketplace…so they can learn about financial literacy before they big bucks in college.”

Yep, PeakNIL will soon expand to all 32 states where NIL is legal, helping young athletes maximize their revenues before stepping into college. I mean, that would be ground-breaking for the high-school athletes who still don’t have any clue about NIL. There was this one state Corum particularly pointed out that he hopes will fall in line soon, “Hopefully, Texas will come very shortly.” Here’s the thing: Texas has yet to allow its schools to monetize NIL deals. But positive talks are going on to uplift this ban.

Texas House representatives Benjamin Bumgarner and David Lowe have already filed bills to change these rules. So, only time will tell whether they will follow states like California, Alaska, and Colorado. Or will remain unwavering in their stance on prohibiting high schoolers from reaping the benefits of NIL.

Well, actually, there are other reasons why states like Texas or Alabama are refusing to let this happen. Looking into it might help you understand why the high school marketplace hasn’t been tapped yet.

Are NIL deals in high schools a boon or a bane?

Of course, from a high schooler’s perspective, when you look at the profits college stars are making through NIL, it’s pretty enticing. 7-seven deals, a personal brand, a huge fan following, and whatnot. To be honest, you wouldn’t even have to look back anymore. Maybe there could be a young Blake Corum out there. Who knows? But it will also bring an increased pressure to perform not only on the field but even off of it. I mean, competing with your peers for scholarships is one thing. But keeping your brand image on point? That’s a different ball game.

Respectfully, some athletes can surely do it. However, not everyone shares the same mental capacity, you know. It might end up impacting one’s mental health, or you might feel burnout. Not only this but there could also be inequality among different sports. As you know, popular sports like football and basketball will surely attract better deals. But other sports, like track and field, which aren’t mainstream, probably won’t.

Actually, that’s where Blake Corum’s PeakNIL comes in to make a difference. In his exclusive interview with KVUE, Corum added, “We’re also gonna help the sports that get overlooked. Like baseball, soccer, softball.” So there might be nothing to worry about, you know.

Blake Corum’s innovative initiative has got your back even if you don’t belong to the gridiron or the hardwood. His message to all the high schoolers, “It’s going to be a beautiful thing,” is probably going to be life-changing for some. Be ready cause Corum’s coming soon!