Fernando Santos was technically their coach when Portugal lifted their first international trophy- the UEFA Euro Cup 2016. But in the triumphant final against France, coach Santos had taken a backseat at the Portuguese bench. An injured Cristiano Ronaldo kept instructing players and rendering strategies until Portugal won the finale.
Many thought that episode was a teaser to the 5x Ballon d’Or winner’s potential managerial stint he would embark on after retiring. But it turns out that the Al Nassr captain has different retirement plans.
Zinedine Zidane is one of the few soccer icons who have had massive success both as a player and a coach. The world wanted Cristiano Ronaldo to be the next line. But he is keen on prioritizing non-soccer endeavors after hanging his boots.
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“I don’t see my future going there. I see myself doing other things outside of football,” said Ronaldo, referring to the possibility of becoming a coach after retirement.
He added, “But no one knows about the future.”
🚨 Cristiano Ronaldo 🗣: on the possibility of becoming a coach after retirement:
“I don’t see my future going there. I see myself doing other things outside of football, but no one knows about the future.” pic.twitter.com/XRxEKVC6M8
— TCR. (@TeamCRonaldo) August 26, 2024
Meanwhile, he was also keen on maintaining ambiguity regarding his last dance. The Portuguese skipper stressed that his retirement decision would be spontaneous rather than planned and pre-announced. While Portugal’s poor display at the recently concluded Euros cast a shadow over his future, CR7 stressed he would continue helping the national team as its captain.
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Ronaldo snubs coaching—Is his YouTube success a sign of changing times for retired athletes?
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But why would he think twice about helping Portugal or any other team as a coach? Well, he hasn’t got anything against coaching. But he has a dime a dozen other endeavors to keep himself engaged, and his latest YouTube channel seems the best option.
If not a manager, Cristiano Ronaldo could be the most-followed content creator
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Yes. Cristiano Ronaldo’s YouTube channel UR Cristiano has been enjoying unprecedented success in the video-sharing platform since its launch. It gained 20 million subscribers within 24 hours. Notably, YouTube’s most subscribed channel Mr Beast took more than 100 days to get past the 10 million subscriber count, let alone 20.
At the time of writing, the Portuguese sensation’s YouTube channel has garnered 46.5 million subscribers. He has also gained 254,911,764 views from 21 videos.
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Indeed, quite the numbers for a newly launched YouTube channel. Well, that isn’t surprising for someone who is the most-followed entity on Instagram and the most-searched keyword on Google.
Besides, Ronaldo is the master of endorsements and collaborations in soccer worldwide. With a YouTube content creation space under his belt, Ronaldo could grow his off-the-field ventures by multiple folds after retirement. So, indeed, the 5x Ballon d’Or winner is very well off even if he turns his back on a coaching job in the future.
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Ronaldo snubs coaching—Is his YouTube success a sign of changing times for retired athletes?