Saudi Arabia is delighted to have Cristiano Ronaldo at their service. He is contributing to building their soccer empire as well as fostering a sense of unity and pride among the country’s passionate soccer fans. Al Nassr has already generated a profit of $500 million from Ronaldo’s signing. Citing this, Saudi Arabia has now rewarded Ronaldo with the role of ambassador for the country’s major global event.

From jersey sales to giving the Saudi Pro League a wider audience, CR7’s presence has brought immense attention to SPL. The Kingdom of Saudi Arabia’s General Entertainment Authority (GEA) chairman has thus trusted Ronaldo for this special position.

Saudi hopes to garner more eyes with the help of Cristiano Ronaldo

Saudi Arabia’s General Entertainment Authority (GEA) chairman Turki Alalshikh has recently announced the details of the ‘Riyadh Season’. The fourth edition of the global entertainment event will kick off on October 28.

Taking it to X, Turki Alalshikh, posted a video with the caption, “Big Time”. It’s the slogan for this year’s Riyadh Season. The country has now roped Cristiano Ronaldo, one of the most famous athletes in the world, into the role of Ambassador.

In recent years, Saudi Arabia has actively promoted its entertainment industry by organizing concerts, theaters, competitions, and theatrical performances, attracting diverse audiences domestically and internationally to promote cultural and entertainment activities within the Kingdom.

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The opening night of ‘Riyadh Season’ will feature the boxing showdown between Tyson Fury and Francis Ngannou. They are dubbing the fight as ‘Battle of the Baddest’. Earlier, Cristiano Ronaldo promoted the event in a post.

Fight night on Riyadh Season’s opening

Cristiano Ronaldo brims with excitement for the epic showdown set to take place in Saudi Arabia. He recently shared a post from Turki Alalshikh, the Saudi adviser and owner of UD Almeria, who is also spearheading the event. Ronaldo’s Instagram story even gave fans a sneak peek, featuring Fury, Turki, and Ngannou posing together in anticipation of  ‘The Battle of the Baddest’.

In this highly anticipated event, Tyson Fury will be defending his heavyweight title.  He’s held the heavyweight title since 2020. Meanwhile, Francis Ngannou will be making his boxing debut after leaving UFC. Fury is coming from a victorious December 2022 fight, where he secured a 10th-round knockout, and remarkably, he remains undefeated in his illustrious 34-fight career.

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The Middle Eastern side expects a major footfall for the events. They are preparing themselves well for the hoards of fans that are incoming. Saudi Arabia, known for its hospitality, will leave no stone unturned in making this event a big success. Who do you think will win in the fight between Tyson Fury and Francis Ngannou? Let us know in the comments below.