Luka Modric is one of the most decorated soccer players in the world. He has been awarded the FIFA World Player of the Year, UEFA Player of the Year Awards, and the Ballon d’Or. The Real Madrid star has been a key player for the club. Being part of the team, when they won five Champions League and three La Liga titles. For his national team, the Croatian won the golden ball at the 2018 World Cup. He also helped Croatia reach the semifinals of this year’s World Cup.
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All these achievements have helped Modric accumulate a net worth of $75 million. But the Ballon d’Or winner might not be one to show interest in investing in companies. He has invested in a sports startup company named ‘Sportening’.
Luka Modric helped raise $7 million
Sportening was founded back in 2020 in Modric’s home country. This Croatia-based company aims to provide a “one-stop shop” for sports fans, with news, highlights, and analysis all in one place. There is also a social media component where users can share photos and comments. The company managed to raise $7 million in funding. It is all thanks to the investment from Luka Modric.
I’m exited to show my support to #fans by investing in @Sportening, the app that gives power back to you! 💪🏽
Join me in Sportening, and help me on my mission to build the biggest online fan community: https://t.co/E7zPIH68MW pic.twitter.com/IwC3XpyGQY— Luka Modrić (@lukamodric10) February 10, 2022
However, Modric is not the only one involved as an investor in this company. PayPal’s co-founder, Peter Thiel, has also been a long-term investor in this company. Along with Sacha Dragic. founder of the Superbet Group. All these investors have helped the company to become a promising startup in the sports industry.
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Sportening can also expand to NBA and NFL
The company has already signed deals with a number of professional sports leagues and clubs, including the Croatian football club Dinamo Zagreb, which Modric used to play for. The primary target audience of Sportening has been soccer fans. But the company is also pushing to serve the NBA and NFL fans too.
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As all these big names are involved in this young sports startup company, it is safe to say the app will be trying to reach its arm in different sports. With the growth in popularity of this app, NBA and NFL fans can soon hope to see this app on their sports platform.
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