The All England Lawn Tennis Club (AELTC) announced OPPO as its first official smartphone partner. The Chinese smartphone maker becomes the first-ever Asian partner of Wimbledon tennis championships. OPPO would be the official Wimbledon [https://en.m.wikipedia.org/wiki/The_Championships,_Wimbledon] Sponsor for the next five years. The Xinhua news agency reported that OPPO signed a five-year deal with AELTC. The China-based company has a strong history of partnerships in sports. OPPO is one of the market-leaders in smartphone makers. The partnership represents the company’s first move to enter into the sport of Tennis. OPPO is the official mobile phone partner to the Spanish football club FC Barcelona. The company has already entered into Cricket after partnering with International Cricket Council (ICC). Wimbledon Sponsor [http://www.essentiallysports.com/wp-content/uploads/oppowimbledon1a-696x464.jpg] “We are thrilled to announce we are the first Asian partner of The Championships, Wimbledon. We are confident this partnership will further strengthen our expansion plans across the European marketplace and in turn our communication globally,”?said the Vice President of OPPO, Brian Shen. Becoming the Wimbledon sponsor would certainly help the company to increase its market share. But it will also help the Wimbledon to grow in the Asian market. The deal represents a mutual opportunity for both the brands to bloom in the most developing markets. The Commercial and Media director of AELTC, Mick Desmond ecstatic after partnering with OPPO as Wimbledon Sponsor. He commented, “We are delighted to welcome OPPO to the family of Official Suppliers to The Championships, and we very much look forward to seeing the OPPO smartphones bring Wimbledon?s iconic beauty to life for our audiences around the world.” He added, “OPPO will play a vital role in helping to grow the reach of the Wimbledon brand in Asia, particularly in China, and we are proud to be able to play a similar role in supporting OPPO?s ambitions across the UK and Europe.” The AELTC also confirmed that the new Wimbledon Sponsor will present an award “OPPO breakthrough award” to young players’ who make a major breakthrough from this year’s tournament. Last year’s Wimbledon was won by Novak Djokovic [https://www.essentiallysports.com/tag/novak-djokovic/] and he will be hoping to defend his crown. 

AELTC announced OPPO as its first official smartphone partner. The smartphone maker becomes the first-ever Asian company as Wimbledon sponsor

Starting off as a tennis author in 2018, Varun Khanna has gone on to contribute
to EssentiallySports in various capacities. After setting up interviews with the
likes of Serena Williams? coach Patrick Mouratoglou, Aliz? Cornet, and Noah
Rubin, Varun is now part of all major ATP and WTA press conferences and has gone
on to pen more than 1300 articles for EssentiallySports. He now heads the tennis
and NBA division of the organization. While writing remains a passion for him,
Varun has branched out into the marketing and communications department of
EssentiallySports as well. When he wants to relax, Varun doesn?t have to venture
away from tennis and NBA; he simply tunes in to Rafael Nadal and Michael
Jordan?s exploits in their respective sports, past and present.

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Varun Khanna

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<strong>History</strong>

The sport of tennis is said to originate from the 12th century in France. However, at that time, players were using their palms to hit the ball. From the 16th century onwards, rackets began to be put in use.

But it was only from the 19th century onwards that it became a serious game. A typical tennis match consists of games. Players score 15 points to 30 points to 40 points and finally a game. In the event of 40-40, also known as a deuce, a player has to gain an advantage and win the next point to win the game.

The first to reach 6 games with a minimum gap of 2 games wins a set. However, if one player wins 6 games and the other wins 5, the leading player has to win a 7th game before his opponent. In the event of six games all, on certain occasions, a tiebreak is played until a player either reaches 6 games or wins by 2 games if both reach 6 games.

Coming to sets, there are 2 types of matches, 3-set matches and 5-set matches. In the event of the former, if a player earns 2 set wins, he or she wins the match. In the latter's case, it is a case of a player winning at least 3 sets.

<img class="size-full wp-image-108658 aligncenter" src="http://www.essentiallysports.com/wp-content/uploads/2015/09/tennis-court-us-open.gif" alt="Psychology of Tennis" width="600" height="353" />

There are various tennis tournaments held throughout the year. But the ultimate tournaments are known as Grand Slams. There are four main Grand Slams held every year. In chronological order, they are the Australian Open, the French Open, Wimbledon and the US Open. Out of the four, Wimbledon is the oldest, first being held in 1877. The Australian Open is the youngest, first being held in 1905.

With regard to players, Margaret Court holds the record for the most Grand Slam wins for women. In the men's section, it is Roger Federer.
<table>
<tbody>
<tr>
<td width="319"><strong>Maximum Number of Players on Court</strong></td>
<td width="319">2</td>
</tr>
<tr>
<td width="319"><strong>Number of Grand Slams per Year</strong></td>
<td width="319">4</td>
</tr>
<tr>
<td width="319"><strong>Maximum Number of Grand Slams Won by a Male</strong></td>
<td width="319">20 (Roger Federer)</td>
</tr>
<tr>
<td width="319"><strong>Maximum Number of Grand Slams Won by a Female </strong></td>
<td width="319">24 (Margaret Court)</td>
</tr>
</tbody>
</table>

History The sport of tennis is said to originate from the 12th century in France. However, at that time, players were using their palms to hit the ball. From the 16th century onwards, rackets began to be put in use. But it was only from the 19th century onwards that it became a serious game. A typical tennis match consists of games. Players score 15 points to 30 points to 40 points and finally a game. In the event of 40-40, also known as a deuce, a player has to gain an advantage and win the next point to win the game. The first to reach 6 games with a minimum gap of 2 games wins a set. However, if one player wins 6 games and the other wins 5, the leading player has to win a 7th game before his opponent. In the event of six games all, on certain occasions, a tiebreak is played until a player either reaches 6 games or wins by 2 games if both reach 6 games. Coming to sets, there are 2 types of matches, 3-set matches and 5-set matches. In the event of the former, if a player earns 2 set wins, he or she wins the match. In the latter&#8217;s case, it is a case of a player winning at least 3 sets. There are various tennis tournaments held throughout the year. But the ultimate tournaments are known as Grand Slams. There are four main Grand Slams held every year. In chronological order, they are the Australian Open, the French Open, Wimbledon and the US Open. Out of the four, Wimbledon is the oldest, first being held in 1877. The Australian Open is the youngest, first being held in 1905. With regard to players, Margaret Court holds the record for the most Grand Slam wins for women. In the men&#8217;s section, it is Roger Federer.  Maximum Number of Players on Court 2  Number of Grand Slams per Year 4  Maximum Number of Grand Slams Won by a Male 20 (Roger Federer)  Maximum Number of Grand Slams Won by a Female  24 (Margaret Court)