Despite being undervalued last season, Ole Miss quarterback Jaxson Dart has emerged as a surprising contender for the 2024 Heisman Trophy. His impressive performance in Lane Kiffin’s offensive system has turned quite some heads. Recently, the Pro Football Focus even ranked him as a top 10 college quarterback and believed him to be a surprise winner of the Heisman.

Now Dart is truly worth the hype given his impressive 63.8% pass completion rate, which is excellent for an emerging quarterback. But Dart’s success isn’t solely defined by numbers as he also finds strength and support in his personal life. On May 13th, the quarterback turned 21, and his girlfriend shared a heartfelt birthday message for him acknowledging her love. 

Jaxson Dart is indeed on a roll, both on and off the field. His high school sweetheart and girlfriend, Lola Sexton, recently shared a heartfelt birthday message for the quarterback in front of her massive 10k online community. In her IG story, Lola expressed her love with a  “happy birthday @jaxsondart. I love you!” message alongside a photo of them together.

Lola is a talented hairstylist with her own online hair extension business and works at Interwined Hair Salon in Utah as an expert hair colorist. The couple has been dating for the last two years and has been the eye candy for Ole Miss fans. Both Dart and Lola have a strong presence on social media. The Ole Miss quarterback has around 100,000 followers, and they are proving to be a powerful couple who knows how to use their popularity to their advantage. 

Jaxson Dart knows his target both on and off the field

Jaxson Dart made history a few months ago by becoming the first college athlete to sign a deal with a private jet company. He inked a major endorsement with Nicholas Air, based in his college town of Oxford. This unique partnership, arranged by Everett Sport Marketing, will allow Dart to use the company’s private jets for personal training, family trips, and even charity work. Beyond this groundbreaking deal, Dart also has agreements with EA Sports and The Grove Collective, boosting his NIL valuation to $1.5 million, placing him in the top 7 among college football players.

 Interestingly, Dart is trailing closely behind Carson Beck, the projected top quarterback for 2025, who has a valuation of $1.6 million. With these massive achievements, Dart is emerging as a strong contender, not only for the Heisman but also in the NIL space, rivaling the likes of Beck and Shedeur Sanders.