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We often see cross-sport collaborations emerge in the 21st century. However, seeing cross-industry collaborations is somewhat of a rarity. When we talk about Marvel, the NFL isn’t the first thing that comes to mind. But this Sunday, Marvel will team up with NFL franchise New York Giants for one day only, to celebrate a very special day.

Marvel teams up with NFL franchise New York Giants for huge collaboration

USA Today via Reuters

Superheroes represent a crucial part of pop culture, and Marvel is at the centre of it. This Sunday marks ‘Super Hero Day’; a day to recognise not just fictional superheroes but even real-life ones. And who better to personify real life superheroes than our favorite athletes. Recognizing this instantly, Marvel has announced a range of limited edition items and one gigantic collaboration.

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They have collaborated with New York Giants, who will sport a custom ‘G-Men’ helmet to mark the special occasion of Super Hero Day. Along with that, fans can pick up a Giants x Marvel poster, superhero-themes videos and a Giants collectible comic book for the first thirty thousand fans. That will be a limited edition item that most collectors will want to get their hands on.

Marvel remains synonymous with not just children but even adults. Their fandom extends beyond demographics and is actual family entertainment. This collaboration widens the spectrum for Marvel fanatics and football fans, especially those residing in New York. If you’re from New York and love Marvel, make sure you’re seated at MetLife Stadium to watch the Giants take on Carolina Panthers.

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Giants are in big trouble this season

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New York Giants have had a terrible season so far, picking up only one win out of six matches. An overtime win against a weary New Orleans Saints is the only positive the Giants can take from this season. Heavy losses to Los Angeles Rams and Dallas Cowboys have cast a shadow on their season.

The Giants have shown sparks of life against teams like Washington and Atlanta Falcons, but they remain in the pits of the NFC North division. Dallas, Washington and Philadelphia have left them in the dust, with the hopes of qualifying for the playoffs almost zero.

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But, they could still salvage some dignity with the upcoming run of matches. After Carolina Panthers, Daniel Jones and the Giants take on Kansas City Chiefs, followed by Las Vegas Raiders. A November 23rd meeting with Tom Brady might be a bloodbath, but with the right spirit, they can still turn their season around.

Read more: Cleveland Browns In Trouble: Star RB Nick Chubb To Miss Second Consecutive Game