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Tom Brady and Gisele Bündchen’s bitter-sweet story left everyone stunned. Their common interests soon turned into clashes, and they ended up growing apart. While divorce in October 2022 came as a hard hit, little did anyone know that court visits and legal would become a common affair thereafter. The 7x SB champ and the Brazilian model were sued in an $11 billion class-action lawsuit alongside notable figures like NBA star Stephen Curry and former world no. 1 tennis player Naomi Osaka.

The reason was rather unfortunate. The prominent personalities chose to represent a Bahamas-based cryptocurrency empire that collapsed after Binance (cryptocurrency exchange) shattered investor confidence in Crypto. While the company filed for bankruptcy in 2022, it was also the decisions made by these stars that hit them financially. Bündchen ($400 million net worth), and Brady ($300 million net worth) made a regretful investment in this now-bankrupt firm, and they’re paying a heavy price for it. 

For Gisele Bündchen, it was a luring misstep

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Gisele Bündchen and Brady joined hands with FTX, the failed cryptocurrency platform as they took an equity stake in the firm. As per New York Times, the former couple lost a combined sum of nearly $50 Million. According to the endorsement deal Brady and Bündchen signed, the latter was paid $18 million while Brady got a whopping $30 million. The model assumed the position of environmental and social initiatives advisor as Brady took on the role of brand ambassador.

USA Today via Reuters

Bündchen alongside Brady also appeared in the $20 million advertising campaign for FTX and participated in the conference as FTX’s head of environmental and social initiatives. With the platform imploding last year, the company’s $32 billion valuation including the former duo’s combined $48 million shares plummeted to zero.

READ MORE: After $32 Billion FTX Fallout, Tom Brady Cleans His Hands With Safest Purchase Possible

As per the agreement they inked, Bündchen and Brady are expected to pay taxes on some of their now-worthless FTX stocks. Bündchen admitted in an interview that she was fascinated to learn about cryptocurrency and was eager to create an impact. 

Bündchen says she fell for the hype

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After the FTX collapsed due to a lack of liquidity and mismanagement of funds, Bundchen refrained from making any public statements on the incident. These celebrities were under scrutiny amid the massive customer withdrawals. Then came the unfortunate investment by Gisele and Brady.

Later in an interview with Vanity Fair in April of this year, the supermodel opened up saying that she was ‘blindsided’ by all the buzz surrounding cryptocurrency.

“I’m no different than everyone else that trusted the hype.”  said Bündchen while admitting that she could not go into specifics owing to legal restraints, but confessed she had believed FTX to be “a sound and great thing based on what my financial advisers told me.”

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“It’s just…terrible…I’m so sorry for all of us that this happened”, Bündchen added. The model shared that she prays for justice to be served. As the company, once valued at $32 billion, went down sooner than the Titanic, it remains a tough lesson for the ex-couple.

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