Following her stint with Victoria’s Secret, Gisele Bündchen returns alongside another industry giant. This time, she seeks a bit of respite in collaboration with a $22 billion company, marking a continuation of her prior partnership. Since her reentry into the modeling sphere after her separation from Tom Brady last October, the model has been engaged in a plethora of campaigns. Over this month, she energetically completed consecutive assignments, often in collaboration with renowned brands.

Gisele Bündchen turned heads with her summer campaign ‘Dream On,’ in partnership with the Brazilian leather brand Arezzo. Simultaneously, her involvement in the ‘Victoria’s Secret’ lingerie line campaign, aptly named ‘The Icon,’ further captured attention. As the world’s second wealthiest supermodel, amassing a fortune of $400 million, she has fortuitously solidified a deal with the guardians of time.

Gisele Bündchen’s partnership with time?

Just a day ago, the runway luminary Gisele Bündchen graced her Instagram with a post for her vast follower base. As a dominant presence in the fashion realm, she routinely showcases her advertisements across social media. Once again, Tom Brady’s affluent former spouse aligns herself with the horological domain.

In her recent video post, she endorses the IWC Schaffhausen Watches campaign, spotlighting her curated collection, “IWC Portugieser.” These exquisite timepieces, founded in 1868, fall under the umbrella of the $22 billion Swiss conglomerate, Richemont Group.

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Intriguingly, this collaboration isn’t the first between $400 million Bündchen and the brand. Last year, she assumed the role of Environmental & Community Projects Advisor for this luxury watchmaker.

Bündchen’s IWC partnership is related to Tom Brady?

Supermodel Gisele Bündchen established a collaboration with IWC last year. She initially took part in a global advertising campaign showcasing the latest IWC Portofino models. Furthermore, she assumed the role of the inaugural Environmental and Community Projects Advisor for the esteemed Swiss luxury watch brand. This appointment harmonized with her existing position as a Goodwill Ambassador for the United Nations Environmental Program, a role she has held since 2009.

Notably, this partnership intriguingly aligned Bündchen with her former husband, Tampa Bay Buccaneers quarterback Tom Brady, a storied figure in NFL history. The 7x Super Bowl champ has served as an ambassador for IWC since 2019. In an earlier interview, the NFL icon expressed his honor in partnering with IWC Schaffhausen, a brand he has long admired for its enduring design, precision engineering, and meticulous attention to detail.

As Bündchen enters the realm of women’s timepieces, fans eagerly anticipate the possibility of a joint appearance, hoping to witness a reunion between the two former powerhouses after their high-profile divorce.

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