Ever since Tom Brady hung up his cleats to end his illustrious NFL career, the iconic quarterback has delved into the world of investments and endorsements. The divorce from Gisele Bündchen in October 2022 only acted as an added push as the supermodel has scripted her own comeback into the fashion world. However, the amicability between the two superstars after their separation is obvious from their shared custody of their two children. TB12 further reiterated that sentiment when he endorsed Bündchen’s lifelong message during his work with Hertz.
Gisele Bündchen has been working tirelessly toward the ecological preservation and conservation programs in her native land of Brazil for years. And Tom Brady paid an homage of sorts with his latest electric car endorsement. Brady recently came on The Rich Eisen Show to talk about his true inspiration in this noteworthy campaign.
Tom Brady is still seeking inspiration from his supermodel ex
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The former NE Patriots and Tampa Bay Buccaneers quarterback has been the face of the Hertz campaign since 2022. The 2023 commercial was the latest in the line of the Brady ad campaigns. Brady discussed the motivation behind this project with Rich Eisen. And it wasn’t too difficult to spot the true roots behind what really impressed the 7x Super Bowl champion about Hertz.
The environmental impact of electric cars had everything to do with it. “It’s been one of the iconic brands in our country. I’ve been a longtime customer. And they came to me a few years ago, and they told me what they were doing in an environmental perspective. And they were turning over their fleet of cars and making them more sustainable,” Brady said. “I believe in what they are doing.” Surely, Gisele would be proud to hear this, given her own global accomplishments in environmental conservation and biome regeneration.
“Everything impacts nature,” Gisele said in an interview days before hosting the Luz Alliance Fundraising Gala in Miami. The $1 million in funds raised went towards the regeneration of biodiversity in her native land.
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Brady also discussed the quality content production that comes along with the brand endorsement. “I thought we did some cool things from a content perspective. Had a little fun from our last campaign,” TB12 said. This couldn’t be more true as the last Hertz commercial truly left the viewers in splits.
Brady’s 2023 Hertz commercial stole a lot of hearts
In the latest 2023 commercial, TB12 appears on a fictional talk show with actress Yvonne Orji, playing the host for the 5x Super Bowl MVP. “Every time I ran on the field, I would yell, ‘Let’s Go’, but where was I really going?” Brady said. The host then went on to point Brady to an electric vehicle that comes at the press of a lever and a wheel. “What is happening right now,” Brady asked.
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All in all, it’s been a busy offseason for Brady. Besides the Hertz deal, the NFL’s most winning quarterback also stepped into the ownership sphere with WNBA and NFL minority partnerships. And carving a message for preserving the environment like his ex-wife, Bündchen, is just the perfect touch.
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