Russell Wilson’s Popstar Wife Ciara Turns to Sales Tom Brady Style

Who would not like to be influenced by the NFL GOAT Tom Brady? Well, at least Denver Broncos QB Russell Wilson’s wife and singer Ciara Wilson would love to. The 37-year-old businesswoman has a new mission to simplify her fans’ daily routines.

Known for her fitness, fashion, and self-care, Revlon’s brand ambassador is no stranger to beauty. While her $245 million QB husband endorses his clothing line, 3BRAND, along with his family, Ciara is determined to help her fans address their skin problems and not feel left out. But what does she have to offer?

Ciara’s promotional skills got that Tom Brady vibe

Recently, Grammy-winning singer Ciara Wilson took to her Instagram story to share an exciting update from her debut skincare brand, OAM (On a Mission). She offered her fans the highly sought-after skin brightening pads, which had previously sold out, but she’s now providing a pre-order sales opportunity. As a talented songwriter and influential figure in the fashion industry, Ciara also shared her brand’s website link, where fans can explore and purchase her product.

Last year, Ciara launched her OAM brand with a skin radiance system, featuring a clinical set of five products designed to brighten all skin tones: a foaming cleanser, brightening pads, a 20 percent vitamin C serum, an eye cream, and a moisturizer. Now, she is specifically selling brightening pads.

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In the story, she also demonstrates the product’s usage and highlights its benefits, all in a style reminiscent of Tom Brady’s approach to promoting his products. From BRADY to TB12, the veteran NFL player is known for showcasing true creativity in his promotions.

Tom Brady’s selling technique rakes touchdown sales

Tom Brady’s ventures are rarely half-hearted. The QB’s TB12 brand serves as a comprehensive performance enhancement platform designed for athletes. The seven-time Super Bowl champion offers a wide range of diets, recipes, fitness advice, and books to his fans and fellow athletes.

Brady’s selling technique involves sharing reels and videos of himself enjoying the brand’s edible goodies, such as protein bars & electrolytes, and using the products, creating a reliable and effective advertisement strategy. With his blockbuster name and this approach, he has managed to generate an impressive $26.2 million annually.

Taking inspiration from the NFL legend, Ciara has also adopted this selling technique for her brand, aiming to help many Americans just like Brady. However, fans now hope that her brand will receive the same level of love and success as TB12.

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