4 Months After $30,000,000 Grab, Deion Sanders Stuns College Football World With Critical 700% Rise for Colorado

Deion Sanders has been a game-changer at the Colorado Buffaloes. After signing a $30 million contract to become the head coach of the Colorado Buffaloes, the 1994 NFL DPOY has already been successful in attracting some of the top talents to the university’s football program. However, his impact goes beyond that. His presence has resulted in massive windfall. According to reports, he has managed to boost the Buffaloes’ merchandise sales by a staggering 700% and draw in a massive crowd for the school’s spring game.

Even the most optimistic fans have been taken aback by the off-field influence he’s had, and the numbers don’t lie. With about 50,000 fans turning up at Folsom Field, it is clear that Deion Sanders has ushered in a new era in Colorado.

The Deion Sanders effect has everyone shocked in the football world

Ever since Deion Sanders joined the University of Colorado as its football head coach, the program is on the rise in every metric. According to sports business analyst Joe Pompliano, the Sanders effect is already visible.

The Buffaloes have already sold out their season tickets. Since Sanders’ arrival in Colorado, the Buffaloes’ social media accounts have added more than 800k followers apart from a 700% rise in their merchandise sales. The Deion Sanders effect is indeed in full swing even before the start of his first season in charge.

The two-time Super Bowl winner has already established himself as a premier coach in his time with the Jackson State Tigers. Now the fans are eager to see him replicate the same vein with the Buffaloes who finished 2022 with a 1-11 record. Given what he did in his previous gig, optimism among the Folsom Field faithful would be at an all-time high. This was evident with the turnout for the school’s spring game. 

Sanders’ rich vein of form drew in the masses in large numbers

The Colorado Buffaloes’ spring game saw 45,000 fans in attendance, i.e. 43k fans rise from their previous spring game. Sanders, who showed up at the game wearing an ‘I AIN’T HARD 2 FIND’ t-shirt, spoke about the crowd. He said, “I was amazed. It was a moment you’ll never forget.” After the fans gave Sanders such a moment, they will hope that he can extend his rich vein of form and lift their team from obscurity, as he did with Jackson State.

Read More: “It’s Kind of Hard for Nick Saban”: NFL Vet Has Honest Thoughts on Deion Sanders’ Glamouring Effect in Colorado Buffaloes

Deion Sanders joined the college football coaching world with his stint with the Tigers in 2020. The former Atlanta Falcons cornerback snatched five-star recruits from rivals as he did passes in the NFL. In his two seasons in charge, Sanders took the Tigers to the SWAC title twice. He also led the team to a 12-0 regular season in 2022 and a Celebration Bowl appearance.

His stint sold out Stadiums, which helped the Tigers upgrade their facilities. So he had a long-term impact on the HBCU sleeping giant.

Considering the positive changes, fans will hope that the Buffaloes are on the right track. And truth be told, they aren’t disappointed at all with what they have seen till now. Will Sanders help propel another college from obscurity? Only time has the answer. For now, the fans are raveling in the off-field effects that the head coach has brought.

WATCH THIS STORY – Deion Sanders’ Son Shedeur Puts Tom Brady on a Pedestal for Helping Him Escape and Move Around Amidst Great Expectations From Him.