The pristine Rocky Mountains and the wonderful landscape of Colorado welcomed a new force last season. Nobody expected Colorado to become one of the most popular subjects in college football. But that was before Coach Prime Deion Sanders came in as the Buffaloes HC.
For a dying program with no spark or courtesy, Deion Sanders’ arrival was like magic that transformed Colorado with authenticity, empowerment, and community upliftment. His is a force that transcends the boundaries of football wins and losses. But his hype isn’t confined to the football field alone because he has proven himself as a tremendous impact on the cultural revolution of Colorado.
Deion Sanders Jr. lauds Coach Prime for his powerful impact on Colorado
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Deion Sanders Jr. appeared on the Colorado Football YouTube channel to talk about his father Deion Sanders. He said, “I’ve seen him do a lot of great things but it’s nothing compared to what he’s doing now.” Ever since he became the Buffs HC in December 2022, things have changed beyond recognition in Colorado.
Coach Prime is Black excellence personified.#GoBuffs | #BlackHistoryMonth pic.twitter.com/L7RhEIabJZ
— Colorado Buffaloes Football (@CUBuffsFootball) March 1, 2024
Colorado Football GM David Kelly lauded Prime saying, “Coach Prime is one of the most unique individuals I’ve ever been around regardless of field or profession.” His cultural impact on the CU football scene even stole the attention of Dr. Reiland Rabaka who serves as the Director of the Center of African American Studies as she said, “He’s the most hip-hop head coach in college football… He transcends sports. When I was kid, for us, he was like Superman.”
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Authenticity that gives birth to cultural empowerment
One of the core beliefs of Deion Sanders is authenticity and he meshes this value in Colorado to resonate with the African American community. Being unapologetically true to himself, Coach Prime sends out a strong message that there’s no reason to shed one’s identity, rather one should embrace it. CU student Zion Atwater said, “It’s good to see someone who looks like us who is successful in a high position of power here at CU.”
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Deion has uplifted the younger Black generation by empowering them through his representation as an influential leader who’s ready to break all barriers to reach the top. As the Buffs continue their journey under his leadership, they carry a legacy that extends far beyond the football field—a legacy of unapologetic identity, diversity, and hope.
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