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From Super Bowls to ESPN millions—has Aikman set the gold standard for post-NFL careers?

Imagine a legendary athlete dominating both the playing field and the media. That iconic quarterback has transformed from a legend to a broadcasting superstar. All achieving an enviable financial status that’s remarkable even by NFL standards. It’s time to jump into the story of Troy Aikman. And see how he’s turned his football accomplishments into a thriving career off the field.

Troy Aikman’s name is like a damn brand. Dude racked up three Super Bowl trophies and six Pro Bowl nods. All during his tenure with the Dallas Cowboys. By the end of his playing career in 2001? Aikman earned about $44 million. Which if you use some maths- breaks down to an average of around $5.5 million annually. Not bad, right?

But wait, there’s more! In 1999, it was like the money goddess got happy with him. Dude pulled in a jaw-dropping $85 million. And what happened after his retirement? Well, that is where things got interesting.

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Aikman‘s shift to broadcasting was a stroke of genius. He jumped into the booth with FOX in 2001. And guess what? He quickly became one of the go-to voices for NFL coverage. And that too with Joe Buck and Cris Collinsworth by the side. Reports say he was making around $7.5 million a year—which is great, but it’s nothing compared to the big bucks he landed when he switched to ESPN’s Monday Night Football. In 2022, Aikman signed a five-year, $90 million deal with ESPN, averaging a crazy $18 million per year. That’s like going from a Volkswagen to a Bentley.

This ESPN deal puts Aikman among the highest-paid announcers. Not just that! It also highlights how much more lucrative broadcasting is compared to playing. His football earnings look small when you line them up against those broadcasting checks. Being a former player who can talk the talk pays off big time.

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Aikman’s Broader Ventures and Legacy

But Aikman doesn’t stop there. He’s not just sitting pretty with a mic. Oh heck no! He’s all about building that empire. Aikman not only co-owns a NASCAR racing team. Not just that! He also got a minority stake in the San Diego Padres. Talk about diversifying your portfolio! These moves keep the cash flow coming even when he’s not commenting on a game. His weekend sports radio show on Sporting News Radio keeps him connected to fans and immersed in the latest sports chatter.

Beyond business, Aikman’s philanthropic efforts in Dallas are mentionable. He’s not just making money. Oh no, no, no! He’s also giving it back to the community. This makes his legacy resonate even more. While he stacks up cash from broadcasting and investments, his commitment to philanthropy paints a fuller picture of who he is.

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What’s your perspective on:

From Super Bowls to ESPN millions—has Aikman set the gold standard for post-NFL careers?

Have an interesting take?

In a nutshell, Aikman’s journey from football to media is a classic underdog story—if underdogs were already champions. He proves that with hard work, savvy decisions, and a touch of star power, you can create an awesome legacy both on and off the field.

As he continues to thrive and expand his influence, Aikman will be remembered not just for what he did in the NFL but also for how he shaped his life afterwards. Whether he’s behind a mic, investing in sports, or helping his community, Troy Aikman is a true testament to thriving after the game.  

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