If there’s one thing Taylor Swift and Travis Kelce have mastered. It’s the art of keeping the internet permanently hooked on what they are doing. Whether it’s through touching gestures or, well, bending over on a golf course. While one flexed his tight end for the world, the other emotionally supported their bestie.

Let’s break it down. Travis Kelce and Patrick Mahomes are on their own little bromantic retreat, giving fans something entirely else to talk about. While Taylor Swift demonstrates that friendship endures even in the face of chaos.

Taylor Swift has always been the type of buddy who gets you all fired up like she’s running a life promotion. And the excitement was genuine this time. Swift made sure to show her best friend, Selena Gomez, some love, despite dealing with her own share of stress. She sent the now-famous nine-word comment, “@selenagomez & @itsbennyblanco I LOVE THIS ALBUM SO MUCH OH MY GODDDDDDDDDDDDDD,” on her Instagram story about Selena’s new album with fiancé Benny Blanco.

OK, cute, supportive, but what’s the big deal? Well, this shout-out struck a particular chord given Selena’s own personal turmoil. That includes the constant public focus on her background and the spotlight around the ring on her finger – her engagement.

Not to mention that Taylor has allegedly been avoiding the scandal involving her former best friend, Blake Lively, and Justin Baldoni. And because of that, she deliberately left Blake off the invite list for the Super Bowl game between the Kansas City Chiefs and the Philadelphia Eagles—where she proudly cheered on her boo, Travis Kelce. (Yes, this is about the legal dispute that unexpectedly pulled Swift into the drama)

But she chose love over getting involved in that situation. She went with her best friend. And because some friendships simply deserve that kind of vigor, she decided to yell about an album in all caps like a genuine fangirl. But while Taylor was having her ‘girl’s girl’ moment, Travis Kelce was embracing the bromance with his tight end.

Meanwhile, Travis Kelce is – showing off his tight end on a golf course

When you picture Travis Kelce, it’s probably either on the football ground – spiking the ball or celebrating a TD. But in this offseason? Well, let’s just say Travis is keeping himself entertained and also keeping his fans in the loop about what he is doing.

Travis Kelce and Mahomes visited the Pinehurst Resort in North Carolina. The 35-year-old Kansas City Chiefs tight end seemed to playfully show off his backside to onlookers while golfing. Fans documented every moment. They sent pictures and videos of the duo having fun, swinging, and overall behaving like two guys who needed a vacation from football. One fan commented, “Swing like nobody’s watching,” but considering the mob surrounding them, everyone was.

This was Kelce and Mahomes’s first public appearance together since their Super Bowl defeat at the hands of the Philadelphia Eagles. Kelce has been spending time with Swift, going out to dinner, skiing, and even traveling abroad after the Super Bowl. Whereas, Mahomes has been busy celebrating his anniversary and spending quality time with Golden.

So, sure, Kelce was busy demonstrating why he’s not just a fantastic tight end but also a fantastic content creator. That too while Swift was out there giving her best friend all-caps emotional support. It was just another day in the Swift-Kelce universe—it’s their world, and we’re just living in it.