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With the NFL offseason still going on, the anticipation among the ‘America’s Team’ diehards is more than ever! All thanks to the massive update dropped by the team on starting a new Netflix series. Jerry Jones, the Dallas Cowboys owner, and GM, showcased how they are all set to share the remarkable journey of transforming America’s Team through, “America’s Sweethearts: Dallas Cowboy Cheerleaders.”

A similar enthusiasm was reciprocated by the Cowboys cheerleading squad. This series will be directed by Kelli Finglass and produced by Greg Whiteley under the major production companies Boardwalk Pictures and One Potato Productions. Finglass has also been the executive producer for ‘Dallas Cowboys Cheerleaders: Making the Team,’ a reality TV show. Kelli Finglass has also been a part of the cheerleading team and hence, seems like a perfect fit to direct the series.

The Dallas Cowboys Cheerleaders are poised to return to TV this June 20, the account announced on social media, “Making the team is just the beginning.” The new seven-episode series will be providing unfiltered access to the nuances of the team. It will be arriving two and a half years after Dallas Cowboys Cheerleaders: Making the Team brought an end to its 16-year run on CMT.

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The official trailer for the upcoming show was released in May. Based on the brief trailer and Netflix’s description, the series will focus on the cheerleaders’ 2023-24 season. Additionally, it will explore the personal stories of the players behind the uniforms.

Taking to its official Twitter handle, Netflix shared the trailer, providing important details about the upcoming show. The post caption reads, “Perfection isn’t always perfect. With unfiltered access to the auditions, training camp, and full NFL season, this is the Dallas Cowboys Cheerleaders like you’ve never seen them before.”

Besides sharing important insights about the Cowboys’ cheerleaders, Netflix also announced the show’s premiere date which is set to be June 20. The series will capture the journey of the Dallas Cowboys Cheerleaders Squad from audition camps to performing in front of 90,000 or more fans at AT&T Stadium during the 2023-2024 NFL season, which saw the Dak Prescott-led team finish the period with a loss against the Green Bay Packers 32-48.

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Unfiltered depiction of the beloved cheerleading squad

Regarding the upcoming series, Greg Whiteley expressed his views: “The kind of access and creative freedom we need to make the kind of work we want to make is not easy to come by — especially when dealing with a brand as large as the Dallas Cowboys. To their infinite credit, the Cowboys offered unfettered access for the year we filmed the DCC and left us alone. The result is an authentic portrait of one of the most storied and beloved institutions we have in American pop culture,” he remarked.

Earlier, Netflix also disclosed its upcoming 10-part docuseries about the Dallas Cowboys and owner Jerry Jones.  “America’s Sweethearts: Dallas Cowboy Cheerleaders” is the upcoming 10-part documentary series, created in collaboration with Skydance Sports and NFL Films, and it is set to premiere this June. In addition to delving into the president’s inspirational journey of leading the three-time NFL title-winning team, the Dallas Cowboys, this upcoming Netflix series will also feature the splendid career trajectories of legendary players like Deion Sanders, Emmitt Smith, Troy Aikman, and Michael Irvin.

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USA Today via Reuters

The series will cover the life experiences of these prominent figures with the franchise. Viewers will also experience the epic journeys of the players’ mentors and team coaches Barry Switzer and Jimmy Johnson. This highly anticipated series will feature all the key figures of the squad who contributed to shaping the team’s legacy.