The NFL playoffs bring out fierce energy… and not just on the field. Lions coach Dan Campbell’s wife has been making waves off the field with her queenly energy and vibrant support for her team. And Holly’s latest Instagram shout-out to Jared Goff is turning heads for all the right reasons. But the shoutout is nothing about Goff’s magic on the field. So, what’s the story behind Holly’s Goff’s heartfelt initiative?

Holly took to Instagram to amplify Jared and Christen Goff’s efforts to support families affected by the devastating Los Angeles wildfires. A post shared by Crain Homes announced an auction for two front-row tickets to the Lions’ divisional-round clash against the Commanders. And the proceeds will be going to CaliforniaStrong.org.

“Defend the Dens: Together for LA 🦁 As a company dedicated to creating spaces of comfort and belonging, Crain Homes understands the profound loss of a home and the strength it takes to rebuild,” the post read. It called for community action to help rebuild lives. The post from Crain Homes also acknowledged the support from the Goff family, “We’re proud to partner with the Goff family @jaredgoff @christengoff to support @californiastrong —don’t miss your chance to be part of something bigger while enjoying an unforgettable game day experience!” Jared once played for the Rams, and Holly’s shout-out underscored the Goff family’s connection to California.

Auctioning tickets is more than a kind gesture. It highlights the Goff family’s dedication to helping those in need. This couple surely knows how to inspire both on and off the field, with Jared Goff leading the Lions’ charge and Christen championing recovery efforts.

The Lions’ journey reflects grit and resilience as Detroit braces for its high-stakes showdown against Washington. The Commanders may have scraped past the Buccaneers, but the Lions are roaring. They are roaring into this game with high hopes led by Goff’s steady hand.

Goff left LA in 2021. and he has transformed the Lions’ offense into one of the NFL’s best. His leadership mirrors the team’s spirit. That unity shines brightly in moments like these.

From Goff’s benevolence to Holly’s Game of Thrones moment

If Jared Goff is leading the Lions on the field, Holly Campbell is the queen of Detroit’s sidelines. Holly shared a reel of herself walking through the snow. Her latest social media moment showcased a stunning, all-black fur ensemble. Holly set the reel to the iconic “Game of Thrones” theme song. And she dubbed herself “Queen of the North” in true GOT fashion. The caption encapsulated the vibe, “Channeling queen energy…”

The outfit, paired with a gorgeous Shinola watch, looked stunning. The watch, designed in Detroit, added a luxury touch to her powerful ensemble. “There is something so powerful about wearing stunning pieces made in our beautiful city,” Holly captioned the post. Holly’s connection to Detroit runs deep. And she’s proud to represent the city in every way possible. Whether it’s through her support for the Lions or her impeccable taste in luxury accessories.

Holly’s post received a special behind-the-scenes video from Jules Briggs, adding to the excitement. Briggs is an engraver at Shinola and she showcased the customization of the watch. Holly’s fashion sense and her role in promoting Detroit’s finest are adding even more allure to her already iconic status as the “First Lady of the Lions.” Holly is far more than just a supportive wife.

Detroiters can’t get enough of Holly’s playful personality and support for her husband’s team. Be it her sharing behind-the-scenes glimpses of Dan’s quirks or flaunting Shinola-made jewelry. She brings a fun, relatable energy to Lions fandom.

Goff’s off-field actions and Holly’s spirited support are rallying Detroit fans like never before. Whether it’s a young fan chanting “Jared Goff” after surgery or a community uniting for wildfire recovery, the Lions are building something bigger than football. One thing is clear as Detroit steps onto the field against Washington. This is a team—and a city—that’s ready to claim its Iron throne.