Michael Bidwill spoke. Briefly. But before that, I’ll set the scene. 2 days before the Super Bowl—when all eyes were elsewhere—a lawsuit hit the Cardinals’ owner. But in Arizona, where an 8-9 season left them outside the postseason, this was the bigger headline.

So, the breaking news, at the time, was: a former personal assistant, a decorated Navy veteran and single mother, Brittany Neuheisel has sued Bidwill for workplace discrimination, claiming she was “continuously tormented” in an effort to push her out.

Yeah, a ‘here we go again’ moment for the league and Roger Goodell because it seems like a never-ending mill right now. With the ongoing investigations on the Ravens (K) Justin Tucker case, this is just another one to the list. And we know what happens. Endless, back and forth.

That’s what this one is shaping out to be. Addressing the allegations, in an interview with The Arizona Republic, Bidwill added more context to it: “Allegations can be made, and they get a lot of attention. But they’re just that: They’re allegations.” His stance? The facts will clear his name.

Neuheisel, however, tells a different story. She claims Bidwill repeatedly verbally harassed her, mocked her Catholic faith, and even pressured her to falsify information on travel documents. The lawsuit also alleges that Bidwill wanted to replace her with someone “young, beautiful, and athletic.” Serious accusations. The kind of ones that could have major legal consequences.

Now, obviously, when the owner is involved, the team will respond. And the Cardinals did. In a statement, they claimed that the lawsuit blindsided them, alleging the plaintiff’s lawyer demanded a “substantial amount of money” before filing. They made it clear that they are going to fight the case, not giving into anything.

So, to make it clear, Neuheisel accused Bidwill of the ‘constructive discharge, wrongful discharge, discrimination and intentional infliction of emotional distress’. Now, this is a hefty list. And guess what? If we are to go by the Cardinals’ official statement, we’d know that the plaintiff’s lawyer made very clear demands: pay or fight in court. 

So, where does this leave Arizona? Stuck in a legal storm with its owner at the center. The NFL has seen its fair share of off-field scandals, but this one? It’s got layers.

Michael Bidwill’s focus? Not on the lawsuit, but on the Cardinals!

Michael Bidwill isn’t losing sleep over the lawsuit. Why would he? He’s made it clear: “We will stand our ground and make sure we defend ourselves strongly.” But right now, his attention isn’t on legal battles—it’s on the Cardinals. Well, that’s what fans would also want: ‘Let the lawyers handle that, his focus needs to be here!’

Arizona may have missed the playoffs, but there’s a buzz around this team. The 8-9 record? That’s double their 2023 win total. Plus, they finished the season strong, winning five of their last six home games. That momentum isn’t lost on the fans either. Since the season ended, the Cardinals have sold 3,500 new season tickets.

Bidwill is leaning into that energy, investing in the stadium and fan experience. From the Morgan Athletic Club to the Casita Garden Club, Arizona has rolled out unique in-game experiences that no other NFL team is doing. “You look at the improvement that we’ve made to the stadium, about $300 million over the last several years, and we’re going to make even more,” Bidwill said. And he’s not just talking about luxury perks—upgrades are coming across the board, including more local food brands and terrace-level improvements.

Of course, the real investment that matters? Kyler Murray. And Bidwill knows it. “When he’s healthy, he scares every defensive coordinator,” Bidwill told Arizona Sports 98.7 FM. The Cardinals’ owner believes Murray needs to take that next step, and he’s not wrong. At his best, Murray plays like a top-ten quarterback—dangerous with his arm, lethal with his legs. But inconsistency and turnovers have plagued him.

Just look at last season. Through ten weeks, Arizona sat at 6-4, and Murray was in the MVP conversation. Then? He coughed up eight turnovers after the bye, and the Cardinals fell apart. The talent is there, but 2025 feels like a make-or-break year. If Murray doesn’t stabilize, the Cardinals could be searching for answers at quarterback again. And for all of Bidwill’s optimism, that’s the last thing he wants.