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I feel like I have been slept on for a long time. Why should I not be in that conversation?” said the Sun Devils RB as he talked about being a Heisman trophy contender back in December 2024. Cam Skattebo finished 5th in the voting, with Travis Hunter being the winner. But he was crushing it on the gridiron. Skattebo had a senior season for the books. The RB racked up 1,711 yards and scored 21 TDs. Cam’s 1,711 rushing yards set a new single-season record for Arizona State.

It’s no surprise that QBs are the center of the universe in the NFL. That’s how it has been for years. This year, Abdul Carter and Tyler Hunter‘s names grabbed attention. But Cam Ward and Shedaur Sanders remain the top prospects. However, there are a few players whose names have been in the mix to be likely picked up in the early rounds of the draft. One of them is Arizona State RB Cam Skattebo. The 2025 Peach Bowl Offensive MVP is one of the top prospects in the RB class.

So while we wait to see where Skattebo lands next month in the draft, here is a look at his NIL (Name, Image, and Likeness) deal.

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What is Cam Skattebo’s NIL deal worth?

Arizona State has three players with NIL valuations above $100,000. Skattebo is among them with his $104,000 valuation. Skattebo’s value has surged by 261% since January 2025, largely because this was his first season at the FBS level. He also delivered several standout performances, rushing for over 100 yards in multiple games against ranked opponents, including a 111-yard effort against No. 5 USC.

Cam’s been making a splash with his performance ever since his high school days, so it was natural for brands to approach the aspiring footballer. Like every other college player, Skattebo has his fair share of brand endorsements. Although his NIL deal valuation is under wraps, according to On3 data. The RB has a handful of endorsements under his belt.

Who are Cam Skattebo’s top NIL sponsors?

According to On3 data, Skattebo has deals with Cold Beers & Cheeseburgers, a few restaurant chains, and several gaming accessory brands. In February, the 23-year-old announced his partnership with Logitech G in an IG post. “Shoutout to my team @logitechg for getting me right before the draft! #keepplaying,” captioned Cam, announcing the deal.

What’s your perspective on:

Is Cam Skattebo the most underrated RB in college football, or is the hype justified?

Have an interesting take?

Last year, the RB collaborated with the sports bar and restaurant chain Cold Beers & Cheeseburgers to create its menu item. The restaurant announced a ‘Skatteburger.‘ “He got with our chef and created it himself, so this is the burger that he would eat if he could make a burger. And this one is it,” shared Jenna Dietz, the marketing manager for Square One Concepts.

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Cam’s ‘Skatteburger’ is topped with pico de gallo, roasted jalapeños, bacon, chipotle aioli, pepper jack cheese, and lettuce. The best part about RB’s partnership with Cold Beers & Cheeseburgers is that the restaurant will donate a portion of the sales to Phoenix Children’s Hospital.

What was Cam Skattebo’s GPA in college?

Cam first enrolled at Sacramento State. In his freshman year, the RB rushed for 520 yards and scored six TDs. The next year, he racked up 1,382 yards while scoring seven TDs. After that, he transferred to Arizona State.

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via Imago

While there is no information about Skattebo’s college GPA, Cam is pursuing a major in Liberal Studies. Rumors linked his name with the Denver Broncos. But there are several franchises out there looking for RBs. It will be interesting to see where the Arizona State star will end up.

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Is Cam Skattebo the most underrated RB in college football, or is the hype justified?

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