And as far as NFL queens go, Brittany Mahomes is one herself. Married to Kansas City Chiefs quarterback Patrick Mahomes — two-time Super Bowl champion and one of the NFL’s biggest stars — Brittany is well known for her game-day dressing, her uncompromising dedication to her family, and her social media skills. She is the WAG that you want to hang out with.

And then there’s Kristin Juszczyk, of course. A 49ers fangirl, married to the dual-tasking fullback-slash-swiss-army-knife Kyle Juszczyk, Kristin’s creativity doesn’t end at the plate. Her DIY styling talents are now viral, and she’s now going all in on her own clothing line, Off Season. Talk about power play by a passion. What’s more! Well, there’s the Taylor Swift factor. With the pop star wearing Juszczyk’s clothes (and with a Chiefs tight end associated), Kristin has scored a fashion touchdown.

What’s not to love about some WAG-to-WAG love? Brittany Mahomes took to Instagram to support Kristin, posting a quick but heartfelt story: “Congrats my girl!!! 👏🏼“—a shout-out to Kristin’s hustle. And you know these ladies aren’t all about touchdowns, they’re about lifting each other up off the field as well. There might be on-field rivalry, but off the gridiron it’s all team spirit.

Juszczyk’s Off Season: Fashion meets Football

Kristin Juszczyk’s Off Season is the new fashion MVP of the NFL. With the backing of the entrepreneur Emma Grede, they design a gender-neutral puffer jacket after Kristin’s viral custom creation for Taylor Swift. Recall that Chiefs’ jacket Taylor wore to her much-hyped Kansas City debut? YAY, it’s back — except this time, you don’t have to be Travis Kelce’s GF to get one.

So it’s the first edition that celebrates 5 NFL teams: San Francisco 49ers, Kansas City Chiefs, Detroit Lions, Philadelphia Eagles, and Buffalo Bills. Each piece is as interchangeable as a 4th-and-1 fullback, sporty with a fashionable edge. Think bright colors, high-quality fabrics, and just the right amount of eccentricity so you stand out on the field or at Sunday brunch.

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Kristin’s adventure started with some humdrum DIYs — recycling Kyle’s jerseys into limited-edition collectibles that NFL players and celebrities coveted. But the real turning point? Taylor Swift. T-Swift rocking Kristin’s Chiefs’ puffer jacket got the fashion world talking. Kristin’s prints made game-day anthems for Simone Biles to Olivia Culpo and eventually resulted in the beginning of Off Season.

The good looks are not all. Off-season means representing your team with dignity. It is a brand that combines football with high-fashion vibes for fans who want to be different. And with plans to include all 32 NFL teams in subsequent series, Kristin’s not leaving behind any NFL fans. So, whether you’re watching from the bleachers or surfing the Fanatics site from the couch, Kristin and Brittany want to remind you: in the NFL, and life in general, you just have to enjoy the ride.