Like many other players, Malachi Moore was eager to play for Alabama, especially with dual-threat quarterback Jalen Milroe. Moore claimed that Milroe meets the description of a mobile quarterback in the video game, which is typical of cheat codes. Well, much to the pleasure of college football fans, EA Sports finally came about with the game. Now, fans can play with their favorite college athletes. 

In June, the EA revealed his Top 100 players list. To determine their overall and skill-specific ratings, EA consulted with college football experts as well as used statistics and performances from previous seasons. Depending on that factor, Alabama’s defensive back Malachi Moore got his ratings: 92 overall with 91 speed.

During an interview, when the DB was asked about his feelings regarding his EA rating, he stated with a smile, “I’ll take that“. Moreover, he mentioned, “I was excited to see me and J-Mil get the same speed. He’s definitely not at a 91 speed. I think EA needs to re-look at that.” Alongside, to describe the speed of Milroe he said, “Higher, way higher,“. Now, let’s evaluate Moore’s EA rating.

The evolution of Malachi Moore’s EA rating

We already mentioned that the EA rating is a combination of players’ NIL deal and performance traits. Therefore, we need to focus on Moore’s track record as well as endorsement deals. Well, Moore started to play football at Hewitt-Trussville High School and was selected to play in the 2020 All-American Bowl. After completing school, he joined Alabama to play collegiate football in 2020. During his tenure with Alabama, he has been crowned with several honors, like CFP national champion, Second-team All-SEC, and so on. Let’s discuss his market value.

As of right now, Moore has a $547,000 NIL valuation, according to the ON3 website. In February 2023, he inked a deal with Yea Alabama. Besides this, he signed an agreement with EA Sports, which helped the player to feature in the EA Sports College Football 25 game. Along with that, he has partnered with Candy Digital and Six Star Pro Nutrition. So, you get an idea about the star athlete’s marketability and popularity. Now, what do you think is he getting the deserving EA rating?

The dynamics of college football have changed in the current NIL landscape. To know more about brand opportunities for NIL athletes, do watch this ES Think Tank episode with Doug Sanders! 

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