Michigan Football makes bold moves off the field—it’s bought and built in the trenches of recruiting and NIL initiatives. The Wolverines, a powerhouse, won’t stay riding high this season, with a 5-5 record. But they are sharpening their tools to compete in the recruiting arms race. With a newly forged $200M NIL partnership and a fresh flip target in their sights. The Sherrone Moore side is proving they mean business, at least in luring in targets.

This weekend, Michigan extended an offer to four-star wide receiver Jayvan Boggs, a current UCF commit. Known for his flashy footwork and after-the-catch dominance, Boggs tallied nearly 1,500 yards and 23 touchdowns last season for Florida’s 2M state champions. Offensive coordinator Kirk Campbell and head coach Sherrone Moore personally visited the Cocoa High standout to deliver the offer. Signaling just how serious Michigan is about landing the electric playmaker. The 6 200 pounds wideout makes money working the smaller numbers of the route tree. And makes it extremely difficult for would-be tacklers to get him on the ground with his advanced vision and impressive contact balance.

Boggs is a On3Recruits No. 31 wideout of 2025. The Florida native isn’t just a highlight reel waiting to happen—he’s a chess piece in Michigan’s strategic recruiting plan. At Ann Arbor, they are building a pipeline from Florida, as Boggs’ high school teammate, four-star QB Brady Hart, is already committed to Michigan for 2026. Landing Boggs would further cement Michigan’s presence in the Sunshine State while bolstering its 2025 class with a game-changing receiver. As a receiver with an uncanny ability to break tackles and create yardage, Boggs fits perfectly into Michigan’s offensive blueprint.

This came in right after their new NIL partnership with Passes, a $200M platform, setting the stage for athletes to thrive financially. The platform allows athletes to connect directly with fans by offering exclusive content, merchandise, and subscription services. Passes aren’t just a revenue stream. It’s a branding tool, making Michigan an attractive destination for elite recruits who want to maximize their NIL potential.

Sherrone Moore and Michigan seem to take Name and likeness seriously

As Lucy Guo, the founder of Passes, says, this will greatly benefit the Wolverines. “We think they’re going to make tons of money.” Although the HC’s likeness is questionable around Ann Arbor in his first season. By pairing a powerhouse program with forward-thinking NIL initiatives. The Wolverines are positioning itself as a top-tier destination for athletes. As AD Warde Manuel has emphasized, this is a long-term investment in the program’s future. Flipping recruits like Boggs while providing top-notch NIL opportunities showcases Michigan’s ability to balance tradition with innovation.

“What we promise students at Michigan is that we’re going to support you with NIL and your ability to make money off NIL,” he said. Proves that the Wolverines are taking it all more seriously where NIL, recruiting, and performance blend seamlessly.