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via Imago
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via Imago
Credit: Imago
Dabo Swinney has heard it all before. He’s outdated. He refuses to embrace change. Clemson’s days as a national powerhouse are slipping away. The critics have been relentless over the past four years, hammering the idea that the Tigers are falling behind in the modern era of college football. And if you compare today’s Clemson Tigers’ to the ruthless, title-winning machine that steamrolled opponents in the mid-2010s, they have a point. But Swinney? He’s never been one to back down from a challenge. His response to the noise? A calculated, aggressive shift in his approach—one that suggests he’s not just fighting to stay relevant but making moves to return to dominance.
The $60 million buyout in his contract might give some coaches a sense of security. But Dabo Swinney isn’t one to coast. Complacency isn’t in his vocabulary. Clemson broke their 2020 College Football Playoff curse in 2024. Still, for some reason, people continue to doubt the two-time national winner. The transfer portal, NIL era, and evolving offensive philosophies have forced even the most stubborn head coaches to adapt or perish. And for a while, it seemed like Swinney was resisting evolution. Dabo means business now. Especially in these past 24 hours for the Clemson Tigers and in the best way possible.
It started with a major pickup on the offensive side. Former North Carolina wide receivers coach Lonnie Galloway is on his way to Clemson, not just bringing years of experience but a fresh set of eyes to an offense that’s lacked its usual explosiveness. Galloway, who has also served as a co-offensive coordinator at Louisville, is joining the Tigers as an offensive analyst. The hard rock nature of coach Dabo Swinney, who “lost the luster and people now question whether he is that guy,” as David Pollack said on his podcast, has changed. He’s adapting to the portal and has his QB1 returning.
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His track record of developing playmakers—think Dyami Brown and Josh Downs—suggests he could be a pivotal voice in helping Clemson’s passing game get back on track. For a program that has struggled to find a true successor to Trevor Lawrence at quarterback, a fresh offensive mind in the room could be a game-changer.
And the moves didn’t stop there. Dabo Swinney also reached into the NFL ranks, bringing in Kevin Kelly from the Los Angeles Chargers to serve as Clemson’s new director of player evaluation and acquisition. If that title sounds significant, it’s because it is. Recruiting has been one of Swinney’s biggest strengths over the years, but in the modern game, it’s no longer just about high school talent.
The transfer portal is reshaping rosters at a breakneck pace, and Clemson has been criticized for being slow to adjust. Kelly’s addition signals a shift in philosophy—Clemson now isn’t just backing on to develop talent, which they are “known for.” They have aggressively scavenged the transfer portal.
The writing is on the wall—Dabo Swinney isn’t going down without a fight. For years, his greatest strength has been his ability to rally Clemson against the doubters, using criticism as fuel to defy expectations.
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A Dabo Swinney ride: From real estate to Clemson royalty
Dabo Swinney’s coaching career could have ended before it even really started. After Alabama fired head coach Mike DuBose following the 2000 season, Swinney—then an assistant coach—found himself jobless and completely out of football. With no coaching opportunities on the horizon, he pivoted to commercial real estate and did pretty well for himself. But deep down, Swinney knew his heart belonged on the sidelines. The problem was many people told him he’d never coach again. Well, guess who proved them wrong?
After two years away, Tommy Bowden hired Swinney as Clemson’s wide receivers coach, bringing him back into the game. Clemson went on an incredible late-season run in 2003, and Bowden—along with his staff—was retained. That decision changed the trajectory of Clemson football forever.
Fast forward to today, and Swinney is now the face of the program. He’s built a powerhouse, with the hype surrounding quarterback Cade Klubnik already heating up for the 2025 Heisman race. And with the fine-tuning of staff additions of Galloway and Kelly, the momentum keeps rolling.
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Still sound like Dabo Swinney isn’t open to change?
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