
via Imago
Dec 29, 2024; Los Angeles, California, USA; UCLA Bruins center Lauren Betts (51) heads to the bench during the fourth quarter against the Nebraska Cornhuskers at Pauley Pavilion presented by Wescom. Mandatory Credit: Robert Hanashiro-Imagn Images

via Imago
Dec 29, 2024; Los Angeles, California, USA; UCLA Bruins center Lauren Betts (51) heads to the bench during the fourth quarter against the Nebraska Cornhuskers at Pauley Pavilion presented by Wescom. Mandatory Credit: Robert Hanashiro-Imagn Images
“She’s not just a great player, but a great teammate. Lauren’s positive attitude and commitment to excellence inspire everyone around her.” That’s how UCLA coach Cori Close describes Lauren Betts. And she deserves too? A former No. 1 recruit, she started her college career at Stanford. And to her credit, with elite shot-blocking, rebounding, and scoring ability, Betts is a key force in women’s college basketball and a future WNBA prospect. Most importantly, it pretty much sums up why she’s one of the biggest names in college basketball right now.
From her early days as a high school phenom to her rising stardom at UCLA, Betts has been making waves both on and off the court. Standing at 6-foot-7, she’s a dominant force in the paint, a defensive anchor, and a key leader for the Bruins. With her growing NIL presence and WNBA potential, there’s plenty to unpack about her journey, earnings, and impact.
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What are Lauren Betts’ NIL deals as of 2025?
Lauren Betts’ NIL portfolio is impressive, with major deals showcasing her influence. In March 2025, she joined Under Armour’s NIL Collegiate Class and C4 Energy’s “Bracket Breakers” campaign. These partnerships highlight her as one of college basketball’s top stars, securing her status as a marketable athlete beyond just her on-court dominance.
Beyond sports, Betts is expanding into lifestyle and entertainment. She partnered with JLab in February 2024 and signed with Grandeur Models in January 2024. She also has a big-time presence on social media, regularly using her platform to promote her NIL endorsements. One notable post featured her collaboration with @grandeur_models, where she showcased her modeling side, further expanding her brand beyond basketball. In the post, she posed in a sleek black swimsuit, exuding confidence and elegance, while highlighting her growing influence in both sports and fashion. With thousands of followers, she’s able to engage with fans while showcasing the brands she partners with.
Also, her deals with The Den, HighlightHER, and Bumble show her broad appeal. Whether in fashion, media, or tech, she’s making moves in multiple industries. Lastly, to manage her brand, Betts signed with WME Sports for NIL representation. With endorsements spanning sports, fashion, and tech, she’s proving to be more than just an elite athlete. As she continues her UCLA career, her influence both on and off the court will only grow.
While exact numbers aren’t disclosed, UCLA’s Athletic Director has hinted that some Bruins athletes have earned over $10,000 from individual NIL deals. Given Betts’ star power, she might be pulling in significant earnings through the partnerships reported by On3.
Which high school did Lauren Betts attend?
Before dominating at UCLA, Betts was already a standout at Grandview High School in Aurora, Colorado. She was an unstoppable force, using her size and skill to dominate opponents. As a senior, she averaged 17.2 points, 11 rebounds, and 3.4 blocks per game, leading Grandview to a state championship.
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Her talent didn’t go unnoticed. She was named the 2022 Gatorade Colorado Player of the Year and finished high school as the No. 1 recruit in the nation, according to ESPN. With multiple Division I offers, she initially committed to Stanford before transferring to UCLA, where she’s continued her dominance.

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UNCASVILLE, CONNECTICUT – DECEMBER 10: Lauren Betts #51 of the UCLA Bruins boxes out against Amaya Bonner #24 of the Florida State Seminoles at Mohegan Sun Arena on December 10, 2023 in Uncasville, Connecticut. (Photo by G Fiume/Getty Images)
Betts also made a name for herself on the international stage, helping Team USA win gold at the 2021 FIBA U19 Women’s World Cup. Her footwork, shot-blocking, and soft touch around the rim made her nearly unstoppable.
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What is Lauren Betts’ net worth and salary?
Since she’s still in college, Lauren Betts doesn’t have a set salary. However, her NIL deals contribute to her overall earnings. While there isn’t an exact figure for her net worth, the growing value of NIL in women’s college basketball suggests she’s earning a solid amount through endorsements and partnerships.
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Betts’ potential earnings will likely skyrocket once she enters the WNBA. Many scouts see her as a top-5 pick in the 2025 WNBA Draft, and her dominance in the paint makes her a strong candidate for a lucrative professional career. For now, her focus remains on leading UCLA and continuing to make an impact both on and off the court.
With her combination of size, skill, and leadership, Betts is set for a bright future in basketball. Whether it’s NIL deals, her college success, or her WNBA potential, she’s proving why she’s one of the most exciting players in the game right now.
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Is Lauren Betts the future face of women's basketball, or is there someone else in the running?